Observed Signal · Aug 19, 2026 · Event · Source: ExchangeWire · Impact: 2/5 · Sentiment: Neutral
Consent Management Platform (Privacy) Market: ATS London 2026 — Speakers & Vendor Consent List
ExchangeWire’s ATS London 2026 “Meet the Speakers” page functions as a CMP-style vendor transparency and consent registry tied to the ATS London 2026 event, with page timestamps shown on 2026-08-19, 2026-08-24 and metadata dated 2026-08-26. It enumerates dozens/hundreds of adtech, martech, measurement and publisher vendors (examples include Adobe Advertising Cloud, Amazon Ads, Google Advertising Products, Microsoft Advertising, Criteo, DoubleVerify, Index Exchange, 33Across, LiveRamp, PubMatic, Magnite and Xandr) and publishes, per vendor, declared legal bases (Consent or Legitimate Interest), permitted purposes (e.g., measure advertising performance, create profiles for personalised advertising), special purposes/features, categories of personal data processed (IP addresses, device identifiers, geolocation), tracking methods (e.g., “Cookies only” or “Cookies and others”), consent expiry and explicit data retention durations. Vendors participating in IAB TCF 980 are identified; the content is a granular vendor/cookie/consent reference rather than a narrative speaker article.
Provides a comprehensive vendor/cookie-consent registry for ATS London 2026—useful as a reference for privacy/compliance and vendor transparency, but not industry-shifting.
Key Takeaways & Evidence Grounding
- ExchangeWire published a vendor consent/transparency page for ATS London 2026 with timestamps 2026-08-19, 2026-08-24 and metadata dated 2026-08-26.
- The page is presented as a CMP-style vendor registry labelled with IAB TCF 980 and serves as a granular consent/vendor disclosure.
- It lists dozens/hundreds of adtech, martech and measurement vendors, including Adobe Advertising Cloud, Amazon Ads, Google Advertising Products, Microsoft Advertising, Criteo, DoubleVerify, Index Exchange, 33Across, LiveRamp, PubMatic, Magnite and Xandr.
- Per-vendor disclosures cover declared legal bases (Consent or Legitimate Interest), permitted purposes, special purposes/features, categories of data processed (e.g., IP, device identifiers, geolocation), consent expiry and explicit data retention periods.
- Commonly reported tracking methods include 'Cookies only' and 'Cookies and others', and many vendors declare purposes like measuring advertising performance and creating profiles for personalised advertising.
Connected Companies & Entities
42 Entities mappedAmazon Ads
Amazon’s advertising platform spanning retail media, DSP, and measurement tools.
“Amazon Ads...”
3Q
German B2B video infrastructure and streaming software provider.
Flashtalking
Independent ad serving and measurement infrastructure for omnichannel advertising.
Quantcast
Independent DSP for open-web programmatic advertising and audience intelligence.
IAB
Digital advertising trade body for membership, events, education and standards.
“Vendors who are part of the IAB TCF 980...”
BidTheatre
Independent Nordic-focused DSP for transparent programmatic media buying.
Equativ
Programmatic adtech platform spanning SSP, DSP, retail media and CTV.
Xandr
Legacy programmatic advertising platform for buyers and publishers.
Tradedoubler
Affiliate marketing platform and network for brands and publishers.
InMobi
Mobile-first ad tech platform for programmatic advertising and app monetisation.
Bombora
B2B intent data and audience intelligence platform for revenue teams.
“Bombora Inc....”
LiveRamp
Identity and data collaboration software for advertising and measurement.
“LiveRamp...”
6sense
B2B revenue intelligence and account-based advertising software platform.
Appier
AI software for advertising, personalisation and customer data activation.
PubMatic
Independent adtech platform for publisher monetisation and programmatic supply.
“PubMatic, Inc...”
014 ON
Spanish adtech firm for offline-to-online targeting and programmatic buying.
Criteo
Commerce media platform for retail advertising and open internet activation.
“Criteo SA...”
Taboola
Open-web performance advertising and publisher monetisation platform.
Eyeota
Audience data marketplace and identity activation platform for marketers.
Samba TV
Cross-screen TV measurement and audience intelligence platform.
Index Exchange
Independent supply-side platform for programmatic monetisation and curated deals.
“Index Exchange Inc....”
Adform
Independent ad tech stack for buying, serving and monetising media.
Outbrain
Open internet advertising platform for native, programmatic and performance media.
DoubleVerify
Adtech platform for media quality, measurement and optimisation.
“DoubleVerify Inc....”
TikTok
Short-form video platform with ads, commerce and creator tools.
Cint
Programmatic research marketplace and ad measurement platform.
Tappx
Programmatic monetisation and advertising platform for app, web and CTV.
“: Tappx...”
Adobe
Creative, document and experience software for professionals and enterprises.
“Adobe Advertising Cloud...”
TripleLift
Creative-first SSP for curated programmatic advertising.
Acxiom
Enterprise identity, data and audience infrastructure for marketing.
AudienceProject
Independent cross-media measurement software for advertisers, agencies and publishers.
Branch
Mobile linking, attribution, and programmatic buying platform for marketers.
“Branch Metrics, Inc....”
Microsoft Advertising
Microsoft’s ad platform for search, display, CTV and publisher monetisation.
“Microsoft Advertising...”
iPromote
White-labelled programmatic advertising platform for agencies and reseller partners.
33Across
Cookieless SSP and identity platform for programmatic advertising.
“33Across...”
Zeta Global
Enterprise marketing cloud combining CDP, DSP, ESP, data and AI.
Liftoff
Mobile app growth and monetisation platform for in-app advertising.
Aarki
Mobile DSP for app growth, privacy-safe targeting and creative optimisation.
A Million Ads
Dynamic audio ad creation and personalisation platform for brands and agencies.
Comscore
Cross-platform media measurement, audience analytics and advertising validation provider.
“Comscore B.V....”
Magnite
Independent sell-side ad tech platform for publishers and streaming inventory.
“Magnite, Inc....”
Search, video, adtech and cloud giant within Alphabet.
“Google Advertising Products...”
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