Data & Integrations
Add specialized depth. Connect the systems around it.
Polaris7 combines structured company and market context with specialized data modules and controlled connections to external sources and workflows. Each layer has a distinct role: modules add domain-specific depth, connected sources bring authorized data into Polaris7, integrations connect workflows, and Polaris7 via MCP can make selected context and capabilities available to customer systems.
- Specialized Data Modules
Domain-specific depth curated by Polaris7. Programmatic Advertising Intelligence is the current module; Company Technographics and App Store Data are planned examples.
- Connected Data Sources
Authorized partner or customer data brought into Polaris7. Apollo is the confirmed contact-data integration; the customer needs their own provider contract.
- Platform Integrations
Connections for external data, actions and workflows through MCP, APIs or connectors. Availability depends on the integration, plan and agreed scope.
- Polaris7 via MCP
A prospective direction: selected Polaris7 context and capabilities for internal agent and work systems. Not presented as generally available.
Connect commercial context with observable programmatic infrastructure.
Programmatic advertising shows why company context and technology cannot be separated. Market roles, digital properties, vendor relationships and supply paths can reveal commercial dependencies, opportunities and risks that remain invisible in a standard company database.
Polaris7 connects company and market context with observable information from eligible websites and apps, IAB ecosystem data and public programmatic standards such as ads.txt and sellers.json.
- IAB vendors and their roles in the ecosystem.
- Observable technology stacks across eligible websites and apps.
- Publisher, SSP, DSP and related supply-chain relationships.
- Domain spoofing, typosquatting and unauthorized reseller signals.
- Commercial implications of observable technical structures.
Different layers. Clear control.
Specialized Data Modules add domain-specific depth curated by Polaris7. Connected Data Sources bring authorized partner or customer data into the platform. Platform Integrations connect external data, actions and workflows through MCP, APIs or other connectors. Polaris7 via MCP is the prospective reverse direction: making selected Polaris7 context and capabilities available to a customer's internal agent and work systems.
Where a data provider requires a separate commercial agreement, the customer contracts directly with that provider and controls access. Apollo is the currently confirmed contact-data integration. Additional providers and MCP-based connections may be added over time. Availability depends on the integration, tier and agreed scope.
Start with a company. Build the market context around it.
Start with Explorer, the free Polaris7 plan, to open additional company detail, create your first Watchlist and activate focused monitoring.