A Million Ads

The company operates a hybrid software-and-services model in audio advertising. It sells access to a proprietary creative orchestration platform that enables users to build and publish high volumes of personalised audio ads, while also offering managed campaign services for clients that want execution support. Value is created through faster audio production, data-driven personalisation, interoperability with existing adtech systems, and analytics tied to campaign delivery.

A Million Ads is a UK-based adtech company focused on dynamic audio advertising. It provides a browser-based platform, AMA Studio, for producing, personalising and delivering audio ads at scale, and also offers managed services covering creative production, campaign trafficking and reporting. Its products are designed to work with existing adtech infrastructure rather than replace DSPs or publisher systems.

The company makes money from a hybrid model combining software access and service fees. Its paying customers are brands, agencies, programmatic teams and audio producers that want personalised audio campaigns across streaming, podcasts and broadcast radio. The business creates value by helping advertisers generate large volumes of tailored audio variants quickly and route them through existing programmatic and publisher environments.