Follow the developments that change your market view.

Permutive and TransUnion Partner to Enhance Sell-Side Curation

Permutive has integrated with TransUnion's identity graph, enabling publishers to match their first-party audience data with TransUnion's consumer profiles for more effective sell-side curation. This addresses the challenge of limited addressability (only ~30% of traffic is addressable). The integration allows publishers using Permutive's DMP to activate audiences against TransUnion's data, which includes information on 250 million consumers. An initial test with a financial services advertiser showed a 12x increase in addressable impressions and a 170% overshoot of the KPI target. The partnership aims to provide advertisers with a viable alternative to walled gardens, reduce data fees, and monetize previously unsold inventory.

• •Permutive and TransUnion announced an integration on Monday.
• •The integration allows publishers to match their audiences to TransUnion's ID graph.
• •Only about 30% of web traffic is currently addressable via cookies or alternative IDs.

ZoomInfo Launches Talent Autopilot for Recruiting

ZoomInfo, the Go-To-Market Intelligence Platform, announced the launch of Talent Autopilot, its most advanced technology for recruiting. This new platform leverages ZoomInfo's professional and company intelligence combined with autonomous reasoning and action to help talent acquisition teams discover and engage qualified candidates that traditional search methods might miss. Instead of relying solely on titles, keywords, and filters, recruiters provide role context, and Talent Autopilot reasons across skills, experience, career paths, and company intelligence to surface non-obvious candidates. The platform supports the entire recruiting workflow from discovery to initial engagement, offering features such as natural language feedback, candidate management, personalized outreach via connected email accounts, and integration with existing applicant tracking systems. The launch underscores ZoomInfo's evolution of its Talent Solutions, aiming to improve recruiting outcomes through better data and automation.

• •ZoomInfo launched Talent Autopilot, a recruiting platform combining its data with autonomous candidate discovery and engagement.
• •Talent Autopilot uses context from recruiters rather than relying primarily on titles, keywords, and filters.
• •The platform supports candidate discovery, natural language refinement, personalized outreach, and integration with applicant tracking systems.

Numerator Launches Conversational Consumer Insights In-Platform and Across Client AI Environments

New Nexa Agent and Numerator Connect Now Live, Expanding Trusted Numerator Data Across In-Platform and Client AI Workflows.

Amazon Invests Another $1.9 Billion in the Delivery Service Partner Program with New Safety Initiatives and AI-Powered Technology

Amazon announced a $1.9 billion investment in its Delivery Service Partner program, including new safety initiatives and AI-powered technology. Additionally, Amazon raised minimum starting pay for full-time core operations employees to $20/hour, with average pay reaching nearly $24/hour, and launched grocery discount and lifetime banking benefits.

Google Antitrust Remedies: Practical Effects on Ad Ecosystem

Ari Paparo analyzes the practical implications of the Google antitrust remedies for publishers, ad exchanges, agencies, and advertisers. Publishers may gain the ability to switch ad servers more easily, as AdX will be required to bid into other ad servers and Prebid, and the removal of Unified Pricing Rules (UPR) will allow them to manipulate demand pricing in GAM. Ad exchanges could benefit from non-discriminatory access to Google Ads demand, though technical and operational hurdles remain. Agencies with supply-path optimization strategies may find new leverage, and the exclusion of DV360 from remedies could create bidding differences between Google's DSP and ad network. The article outlines potential opportunities and challenges across the digital media ecosystem.

• •Google antitrust remedies include allowing AdX to bid into other ad servers and Prebid, enabling easier ad server migration for publishers within six months.
• •Unified Pricing Rules (UPR) in Google Ad Manager will be removed, restoring publishers' ability to set pricing preferences across exchanges.
• •The remedies require non-discriminatory access to Google Ads (AdWords) demand, potentially shifting bids from AdX to other exchanges.

Quartile Becomes Technology Partner for ChatGPT Advertising

Quartile, a retail media optimization platform, announced it has become a technology partner supporting advertising in ChatGPT. This partnership enables participating advertisers to access ChatGPT Ads through Quartile's existing tools and workflows, expanding its AI-powered advertising capabilities into conversational discovery. ChatGPT, with over 1 billion weekly active users, is increasingly used by consumers for product discovery and purchase decisions. The integration allows brands to incorporate advertising in ChatGPT into their broader media strategies, leveraging Quartile's technology and expertise. Quartile emphasizes its 'experts + AI' approach, combining AI-driven scale and speed with strategic human judgment. The company supports thousands of brands and manages billions in annual ad spend across major commerce and digital advertising channels.

• •Quartile announced a technology partnership supporting advertising in ChatGPT.
• •ChatGPT has more than 1 billion weekly active users.
• •The partnership enables advertisers to access ChatGPT Ads through Quartile's tools.

Meta's AI Agent 'Muse' Tops App Store, Surpasses ChatGPT

Meta has launched a new AI agent app called Muse, which quickly climbed to No. 1 in Apple's App Store, surpassing ChatGPT. Muse is designed to handle everyday tasks such as making dinner reservations and appointments, and Meta plans to take a small percentage cut from transactions. The app's popularity has contributed to a $170 billion increase in Meta's market cap since its unveiling. Muse leverages Meta's vast user base and data, potentially enhancing ad targeting and pricing. A hands-on test by the author showed Muse successfully booking a dinner reservation in under a minute, outperforming Claude, ChatGPT, and Gemini. The article also covers other topics including EU-Canada trade tensions and Federal Reserve interest rate hikes.

• •Meta's new AI agent app Muse reached No. 1 in Apple's App Store, ahead of ChatGPT (No. 2), Gemini (No. 8), and Claude (No. 13).
• •Muse is free with subscription plans for heavy users and is designed to handle everyday tasks like making reservations and purchases.
• •Meta plans to take a percentage cut from transactions made through Muse.

Adlyse launches agentic AI platform for campaign management

Adtech startup Adlyse has launched a platform that uses AI agents to automate and optimize paid media campaigns across multiple advertising platforms, aiming to reduce manual workload and improve performance. The platform connects advertising channels, business data, and tools, with agents monitoring campaigns 24/7, analyzing performance, and recommending or executing actions with human approval. CEO Anna Stepura highlights that the platform can improve performance by 10-15% in well-managed accounts and reduce manual work by 55-60%, with potential ROAS increases of 150% for poorly managed accounts. Adlyse is targeting mid-sized to enterprise companies with monthly ad budgets starting around $100,000. The company is backed by investors including ZAS VC, Accel, and Boot64, and is pursuing SOC 2 compliance.

• •Adlyse has developed an AI-agent platform for cross-channel paid media management.
• •The platform integrates with six advertising platforms and over 3,000 marketing tools.
• •Adlyse reports up to 60% reduction in manual work and 150% ROAS improvements in certain cases.

Revolut Confirms Dual IPO on Nasdaq and LSE

Revolut's co-founder and CEO Nik Storonsky confirmed plans for a dual IPO on both the Nasdaq and the London Stock Exchange. The company is currently valued at $115 billion privately, with internal targets of $150B to $200B at listing. The announcement comes after years of Storonsky criticizing London's market as 'irrational,' and the article analyzes why London is considered the 'best available deal' rather than a true vote of confidence. The piece also discusses Wise's LSE-to-Nasdaq migration as a precedent, and separately covers Meta's launch of its 'Muse' connector, positioning Meta as a potential 'App Store for Agentic Commerce' following its acquisition of Stilla. The newsletter includes bonus content on Revolut's recent data breach and reasons for bullishness on the fintech.

• •Revolut confirmed plans for a dual IPO on Nasdaq and the London Stock Exchange.
• •Revolut's private valuation is $115 billion, with internal listing targets of $150-200 billion.
• •CEO Nik Storonsky previously criticized London's stock market as 'irrational'.

China's AI Gap Splits Three Ways: Code, Video, Copying

The article analyzes the AI capability gap between China and the US across three dimensions: coding, video generation, and model distillation. On Terminal-Bench 4.0, the best Chinese model (GLM-5.3) scores 41.8% versus OpenAI's GPT-6 Astra at 58.2%, but on DeepSWE, Kimi K3 matches Codex at 68%. In video generation, Chinese models dominate top rankings, while in image editing they lag. The article also highlights Nvidia's use of DeepSeek's R1 for training and Anthropic's allegations against Chinese labs for extracting Claude capabilities. It questions the role of compute, platform ownership, and licensing in shaping these gaps.

• •As of September 19, 2026, the best Chinese model on Terminal-Bench 4.0 (GLM-5.3) scores 41.8%, while OpenAI's GPT-6 Astra scores 58.2%.
• •On the DeepSWE benchmark, Kimi K3 and OpenAI's Codex both score 68%.
• •Chinese models hold five of the top ten spots on LMArena's image-to-video leaderboard.

Google Ad Tech Remedies Decision Unsealed; Taboola Acquires Rival

This article covers two major developments in the ad tech industry. First, a court has unsealed the remedies decision in the Google ad tech antitrust case, a significant legal development that could reshape Google's advertising technology business. Second, Taboola, a content recommendation platform, has acquired a rival company. The article provides details on the court's decision and the implications for the advertising ecosystem, as well as the strategic rationale behind Taboola's acquisition. The publication date is September 21, 2026.

• •A court has unsealed the remedies decision in the Google ad tech case.
• •Taboola has acquired a rival company.
• •The article was published on September 21, 2026.

BCN and PubMatic connect publisher signals directly to programmatic deals

At DMEXCO, BCN introduces its 'Signals Agent', an AI system that makes over 1,500 audience and contextual signals accessible via natural language. In collaboration with PubMatic, selected signals can be directly converted into bookable programmatic deals. The agent's data basis includes over 80 million profiles with consent from more than 50 premium domains, offering over 900 audience segments and 600+ context categories. The agents communicate via Model Context Protocol (MCP) and Ad Context Protocol (AdCP) to autonomously create PMP deals, reducing manual setup and negotiation time to minutes. Policies and brand safety are checked automatically. This marks the first direct agent-to-agent implementation in the German advertising market.

• •BCN launches 'Signals Agent' at DMEXCO, providing access to 1,500+ audience and context signals via natural language.
• •PubMatic integrates with the agent to automatically create and activate targeted PMP deals.
• •The system accesses over 80 million consented profiles from 50+ premium domains.

SEC Opens Door to Tokenized Stocks; Bitcoin Rebounds

The SEC issued a five-year innovation exemption allowing specialized trading platforms to trade tokenized U.S. stocks without registering as traditional exchanges. The decision, announced last Thursday, permits venues to list up to 75 large or 250 less liquid stocks, with volume caps and conditions including automatic trading halts and public smart contracts. Bitcoin climbed above $81,000, partly driven by this news and a short squeeze. Tokenization firms like Securitize, Bullish, Coinbase, and Robinhood saw share gains. The article also discusses privacy coin rallies and NEAR's routing role in token swaps, but the core news is the regulatory shift.

• •The SEC issued a five-year innovation exemption for trading tokenized securities venues.
• •Venues can list a maximum of 75 large U.S. stocks or 250 less liquid names.
• •Bitcoin rose to around $81,500, up 1.3% in 24 hours.

EU Council Proposes GDPR Loosening for AI Training

The European Commission's Digital Omnibus proposal has entered a decisive phase in the Council of the EU, with leaked documents revealing proposals to legitimize the use of personal data for AI training. The Irish Presidency compromise text introduces Article 88 bis, allowing processing for 'legitimate interests' under GDPR, while German drafting suggestions go further, proposing a statutory presumption of legitimate interest for AI training, compatibility of data reuse, and exemptions from core data subject rights. Privacy organization noyb criticizes the proposals as a 'digital expropriation' of Europeans, while the Commission frames them as simplification. The Digital Omnibus must be adopted by both the Council and Parliament, with early 2027 seen as the earliest conclusion. The proposal faces potential judicial review by the CJEU.

• •The European Commission's Digital Omnibus proposal includes Article 88 bis, which allows personal data processing for AI development under 'legitimate interest' under GDPR.
• •German drafting suggestions propose a statutory presumption that AI training is a legitimate interest and that data reuse for AI is compatible with original purposes.
• •The German proposal would exempt controllers from Articles 14, 16, 17, and 18 GDPR (information duty, rectification, erasure, restriction) under certain conditions.

JD Group enters Mexico with Grupo Axo partnership

JD Group announces entry into Mexico through a partnership with Grupo Axo, as featured in the latest news and press releases.

EU Council Debates Personal Data Use for AI Training

The EU Commission's 'Digital Omnibus' is in its decisive phase in the Council of the EU, with negotiations touching the GDPR core. The Austrian privacy organization noyb has published two confidential Council documents: the Irish Presidency's compromise text and German drafting suggestions. The new article 88b allows processing of personal data for AI training based on legitimate interest, with Germany proposing a legal presumption of legitimacy. Germany also proposes exemptions from key data subject rights (information, correction, deletion, restriction) under certain conditions. Critics warn of 'digital expropriation' of Europeans, while the Commission argues for simplification and competitiveness. The final adoption is expected no earlier than early 2027, and the European Court of Justice may ultimately decide on the issue.

• •The Irish Presidency compromise text (Council document 12535/26) introduces Article 88b allowing personal data processing for AI development/operation based on legitimate interest.
• •Germany proposes a legal presumption that processing personal data for AI training is a legitimate interest, and that data collected for other purposes is compatible with the initial purposes.
• •Germany suggests exemptions from GDPR Articles 14, 16, 17, and 18 (information, correction, deletion, restriction) if compliance is impossible or disproportionate.

Adland's Google Ad Stack Dependence Questioned: Remedies Impact Analyzed

In late August 2026, a U.S. court declined to force Google to divest its ad tech assets, instead imposing behavioral remedies on Google Ad Manager (GAM) and AdX. The ruling, detailed on Sept. 15, 2026, mandates interoperability with rivals like Prebid, data portability, and auction transparency, while prohibiting tying practices and auction advantages. Industry sources interviewed by Digiday express skepticism about the remedies' effectiveness, noting Google's demand-side platform (DV360) retains significant power, and question whether compliance will spark real change or just adjustments. The article underscores the challenge of reducing adland's reliance on Google's integrated stack, with experts urging scrutiny of bidding dynamics to see if the remedies truly alter competitive dynamics.

• •Court did not require Google to divest GAM or AdX.
• •Google must make AdX interoperable with rival ad servers, including Prebid, within ~15 months.
• •Google is prohibited from tying AdX and DFP and from favoring its own buy-side (AdWords) in auctions for open-web inventory.

NYT-Opening Documents Reveal AI Scraping, Fair-Use Impact on Publishers

Newly unsealed documents in The New York Times' lawsuit against OpenAI and Microsoft reveal internal admissions that AI products are 'largely substitutive' and pose an 'existential threat' to publishers. Legal experts say this eviscerates the fair-use defense, especially given evidence of paywall circumvention, which may violate the DMCA. The filings could catalyze more publisher lawsuits and force AI companies into paid licensing markets. Executives from OpenAI, Microsoft, and other AI firms are shown acknowledging the commercial value of news content while using it without permission. The case, presided over by Judge Sidney Stein, may set precedent for AI training on copyrighted works, reshaping the terms of trade between AI and publishing.

• •Unsealed filings show OpenAI and Microsoft executives discussing the 'existential threat' AI products pose to publishers and the 'gazillions' at stake.
• •Evidence of paywall circumvention by OpenAI could violate the Digital Millennium Copyright Act (DMCA).
• •Microsoft CEO Satya Nadella acknowledged AI chatbots can provide information without users clicking through to publishers.

Jetzt auch auf dem Big Screen: Neue Bumper Ad auf RTL+

Kurze Botschaft, neuer Werbeplatz: Mit der neuen Bumper Ad (Mid-Roll) auf RTL+ erhalten Marken einen eigenen aufmerksamkeitsstarken Platz direkt vor den regulären Mid-Rolls. Erstmals ist das Format auch auf dem Connected TV buchbar.

PUMA appoints new European leadership

PUMA has announced the appointment of new European leadership, along with several other executive changes including the departure of CCO Matthias Baeumer and the appointment of Steve Cecchini to lead global Sports Marketing.

Introducing Grok 4.7

Grok 4.7 is SpaceXAI's most powerful model for coding and knowledge work. Twice as fast, at half the price of comparable models.

Allianz inaugurates Germany's largest offshore wind farm, invests in European growth fund, and partners with Waymo

Allianz announces the inauguration of the He Dreiht wind farm, Germany's largest offshore wind farm, and a strategic collaboration with Waymo for autonomous vehicle insurance, alongside an investment in the Scaleup Europe Fund.

Foresight completes A$660 million capital raise to invest in a Kinetic continuation vehicle

Foresight completes A$660 million capital raise to invest in a Kinetic continuation vehicle.

JD Group enters Mexico with Grupo Axo partnership

JD Group announces entry into Mexico through a partnership with Grupo Axo, marking a significant international expansion.

V7 Go Leverages OpenAI Models for AI Agent Memory

V7, an AI agentic platform company, announced its integration with OpenAI's latest models, including GPT-5.6 Luna, GPT-5.6 Terra, GPT-5.6 Sol, and GPT-6 Astra, to power V7 Go's Context Graph and Workflows. The Context Graph provides agents with institutional memory by extracting and organizing entities, relationships, and cited evidence from enterprise documents, enabling complex workflows in finance, insurance, and real estate. V7 reports that agents complete 50-100 step workflows in minutes with up to 99.9% accuracy, and that using OpenAI models reduced tool-call error rates and costs. The company also exposed Context Graph querying via MCP servers for use in ChatGPT and Codex.

• •V7's Context Graph uses GPT-5.6 Luna for structured extraction and GPT-6 Astra for complex graph queries.
• •V7 Go workflows can span 50-100 steps with 99.9% accuracy, completed in minutes.
• •Asset managers screen deals 21x faster, reducing a full-day process to 15 minutes.

8-K Financial Filing Analysis for National CineMedia (2026-09-21)

On September 18, 2026, National CineMedia, Inc. (NCM) completed its acquisition of 100% of the equity interests in Captivate Holdings, LLC and Captivate Network Holdings, Inc. for $275.0 million in cash, subject to customary adjustments and a $5.0 million escrow. To finance the transaction and refinance its existing U.S. Bank credit facility, NCM entered into a new credit agreement with Crestline Direct Finance as administrative agent, securing a $275.0 million fully funded first-lien term loan and a $25.0 million revolving credit facility ($10.0 million drawn at close), both maturing on September 18, 2031. The term facility carries an interest margin of SOFR + 7.00% (or base rate + 6.00%), with a 2-year PIK election option of up to 2.00% (raising the margin to 7.50%).

• •National CineMedia acquired 100% of Captivate Holdings and Captivate Network Holdings for $275.0 million in cash.
• •Secured a new credit facility comprising a $275.0 million term loan and a $25.0 million revolving facility (with $10.0 million drawn at closing), both maturing on September 18, 2031.
• •Refinanced and terminated its existing loan agreement with U.S. Bank National Association dated January 24, 2025.

8-K Financial Filing Analysis for AMC Theatres (2026-09-21)

AMC Entertainment Holdings, Inc. announced a comprehensive debt refinancing package totaling approximately $3.97 billion to extend maturities and optimize its balance sheet structure. The transactions comprise a private offering of $2.00 billion aggregate principal amount of first lien notes due 2031, syndication of a new $850 million 5-year first lien term loan facility, and a commitment letter from Deutsche Bank for a $1.12 billion 7-year second lien term loan facility bearing an 11.25% fixed coupon. Net proceeds, alongside existing cash, will be used to execute a tender offer and redemption of AMC's 7.500% Senior Secured Notes due 2029, redeem Muvico's Senior Secured Notes due 2029 in full, and repay existing term loan facilities at both AMC/Muvico and Odeon Finco PLC.

• •Launched a debt financing package comprising $2.00B in first lien notes due 2031, an $850M 5-year first lien term loan facility, and a $1.12B 7-year second lien term loan facility at an 11.25% fixed interest rate.
• •Commenced a cash tender offer and conditional redemption for AMC's 7.500% Senior Secured Notes due 2029, alongside a conditional full redemption of Muvico's 1.5L Senior Secured Notes due 2029 at 100.000% plus make-whole premium.
• •Refinances and fully repays existing term loan facilities dated July 22, 2024 (AMC/Muvico) and April 17, 2026 (Odeon Finco PLC), conditioned upon reaching at least $3.97B in aggregate gross debt financing proceeds.

Anthropic launches Claude for Financial Advisors

Anthropic launched 'Claude for Financial Advisors', a plugin for its agentic desktop 'Cowork'. It bundles MCP connectors to systems like Schwab, BlackRock, Addepar, and Orion, with pre-built skills for meeting prep, post-meeting notes, and compliance screening. This launch follows OpenAI's 'ChatGPT for Financial Services' by four days, but the two products target different buyers and take opposite data approaches. Anthropic queries client systems via MCP, keeping data on custodian servers, while OpenAI licenses and hosts premium datasets. Distribution also differs: Anthropic partners with Schwab and BlackRock for RIAs, while OpenAI works with Morgan Stanley and Evercore for trading floors. The article discusses the broader strategy behind ClaudeOS, role-based AI packs, and the evolving competitive landscape.

• •Anthropic launched 'Claude for Financial Advisors' as a plugin for Cowork.
• •The plugin includes MCP connectors to Schwab, BlackRock, Addepar, Orion, Envestnet, and others.
• •OpenAI had launched 'ChatGPT for Financial Services' four days earlier.

Landtagswahl in MV: AfD laut Hochrechnung vor SPD, BSW derzeit draußen

Die Menschen in Mecklenburg-Vorpommern haben gewählt. Hier halten wir Sie mit Hochrechnungen, Ergebnissen, Reaktionen und Analysen auf dem Laufenden.