Nasdaq

Capital markets infrastructure, financial data and enterprise fintech provider.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Nasdaq, Inc.
Entity type
COMPANY
Founded
1971
Headquarters
One Liberty Plaza, Floors 49–51, New York, NY 10006
Company size
>5,000
Market role
B2B SaaS Provider
Ticker
NDAQ
Official website
nasdaq.com

What Nasdaq does

Nasdaq creates value by combining proprietary market infrastructure, financial datasets and enterprise workflow software into an institutional platform serving capital markets participants. It monetises both mission-critical software and market participation: customers pay for subscriptions to governance, compliance, analytics and trading systems; for licensed access to financial and alternative datasets; and for transaction or access fees on selected marketplace products. The model benefits from deep integration into regulated, high-switching-cost workflows across issuers, exchanges, banks, asset managers and regulators.

Category differentiation

Nasdaq is not only the US stock exchange brand; it is also a diversified provider of capital markets software, data and workflow platforms. It should not be confused with a pure retail brokerage, adtech platform or general-purpose productivity software vendor.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Nasdaq, Inc. is a public capital markets infrastructure company headquartered in the United States. Beyond operating exchange-related services, it sells enterprise software, data products and workflow tools to financial institutions, exchanges, regulators, listed companies and corporate governance teams. Its product footprint includes market and alternative data delivery, investor relations analytics, ESG reporting, board collaboration, regulatory reporting, capital markets operations, trade surveillance and private market trading infrastructure. The company generates revenue through a diversified mix of recurring software subscriptions, data licensing and API access fees, transaction-related platform fees and issuer-related exchange revenues. Its customers are primarily institutions rather than consumers: banks, asset managers, hedge funds, exchanges, regulators, listed companies, boards and investor relations teams. The product set indicates a strategy of expanding from exchange ownership into higher-value enterprise fintech and market intelligence workflows.

Company news briefing

Briefing updated:

Nasdaq continues to strengthen its position as a global technology hub by hosting SK hynix's $26.5 billion listing and managing the exchange transfer of Neighborhood Intelligence, alongside the delisting of Electronic Arts following its private buyout. In a strategic expansion into digital assets, Nasdaq's venture capital arm invested $100 million in Payward, Kraken's parent company, to launch Nasdaq Equity Tokens by 2027 while supplying market surveillance technology. These developments, reinforced by recent financial filings, underline the exchange's ongoing focus on high-growth technology listings and digital asset infrastructure.

Business model & monetisation

Nasdaq uses a mixed monetisation model centred on recurring enterprise subscriptions, data licensing and transactional fees. Software products such as Boardvantage, IR Insight, Metrio, AxiomSL, Calypso, eVestment and surveillance solutions are sold on subscription or SaaS-style contracts, often tied to users, usage scope or workflow complexity. Data Link is monetised through dataset licensing and API-based access. Private market and marketplace products add transaction, access and platform fees. The provided product evidence also indicates ongoing issuer and exchange-related revenues outside the software stack.

Enterprise fintech software subscriptions
Software Subscription
Financial data and dataset licensing
Pay-per-Use
Private market platform and transaction fees
Percentage Take-Rate
Issuer and exchange-related fees
Service Fee

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Competitors & alternatives

  • PitchBook

    Private markets data and analytics platform for institutional professionals.

  • CB Insights

    Enterprise market intelligence platform for company, market and private capital research.

  • Hitachi

    Industrial and enterprise technology group selling software, infrastructure and services.

  • Boomi

    Enterprise integration, API management and data automation SaaS platform.

  • FE fundinfo

    Fund data and workflow software for the investment industry.

View all competitors

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

  • Nasdaq invests $100M in Kraken parent, targeting tokenized stocks by 2027

    cnbc.com

    Tokenized Assets · Recorded impact score: 4/5

    Nasdaq's venture capital arm has invested $100 million in Payward, the parent company of crypto exchange Kraken, to advance the development and launch of tokenized equities. The partnership aims to launch Nasdaq Equity Tokens (NETs) in the second quarter of 2027, with Nasdaq providing market surveillance technology across Payward's trading venues. The investment values Payward at $21 billion. This move reflects a broader trend on Wall Street toward tokenized securities, though debates persist about the nature of tokenized assets and shareholder rights, as highlighted by a recent dispute between Robinhood and AMC.

    • Nasdaq's venture arm invested $100 million in Kraken parent Payward.
    • Partnership aims to launch tokenized equities (Nasdaq Equity Tokens) in Q2 2027.
  • Nasdaq's Athen Bozoglu: Community as Competitive Advantage

    thedrum.com

    Brand Strategy & Community in B2B Marketing · Recorded impact score: 2/5

    Athen Bozoglu, Nasdaq's head of product marketing and a juror on The Drum Awards Festival Go To Market jury, argues that community will be a key competitive advantage for marketers as AI makes many tools and outputs more similar. He recommends companies invest in customer communities (advisory boards, peer networks, practitioner forums, member programs, events) and convert existing customer intelligence—sales recordings, product feedback, support interactions—into actionable insights. Bozoglu stresses combining AI with deep, proprietary customer understanding, aligning product/commercial/sales/marketing teams, and balancing brand building with short-term commercial programs. He highlights curiosity, cross-functional leadership and prioritization as critical for future marketing success.

    • Athen Bozoglu is Nasdaq's head of product marketing.
    • Bozoglu serves as a juror on the Go To Market jury for The Drum Awards Festival.
  • Creatio Quarterly Bookings Reach 255% of Prior Year

    CRM · Recorded impact score: 4/5

    Creatio reported exceptional first-quarter FY27 results, delivering bookings at 255% of the prior year as enterprise adoption of AI accelerates. The AI-native CRM and workflow vendor says it supports thousands of organizations in more than 100 countries and has doubled its count of $1M+ ARR enterprise customers over the past year. Named customers include Nasdaq, MetLife, Colgate Palmolive, AMD and Howdens. Creatio credits growth to surging enterprise adoption of agentic AI, enterprises replacing legacy CRM stacks, and its Unlimited commercial offering. The company also announced a broad “10x” release featuring innovations such as an Enhanced AI Studio and AI Twin, and plans to expand its AI strategy, engineering, and go-to-market investments. Katherine Kostereva is quoted as CEO of Creatio.

    • Creatio delivered bookings at 255% of the prior year’s level in the first quarter of FY27.
    • Creatio serves thousands of organizations across more than 100 countries.
  • Nvidia secures SK Hynix memory in $500B AI deal

    cnbc.com

    Infrastructure · Recorded impact score: 4/5

    Nvidia announced an agreement with South Korea’s SK Hynix to secure high-bandwidth memory supplies for its advanced GPUs and AI systems. The deal, unveiled at an AI summit in San Francisco, could be worth as much as $500 billion over multiple years and includes construction of large-scale data centers expected to come online in 2027. SK Hynix affiliate SK Telecom will build a cloud business using Nvidia’s Vera Rubin systems, and Nvidia said it is targeting capacity requiring roughly 2 gigawatts of power. Nvidia also pledged $1 billion to Naver to support data center projects. The agreement aims to alleviate a global HBM memory shortage and signal broader infrastructure buildouts beyond traditional hyperscalers.

    • Nvidia secured AI memory supply from SK Hynix under an agreement announced in San Francisco.
    • The agreement could be worth up to $500 billion over multiple years and includes building large-scale data centers expected online in 2027.
  • Frontier AI and the Kimi Delusion

    Large Language Models (LLM) & AI · Recorded impact score: 3/5

    The article analyzes market reaction to the release of Kimi K3, a 2.8-trillion-parameter open-weight model from Moonshot, and challenges the narrative that the model alone caused a broader sell-off. It notes a sharp market decline on July 17 — including drops in TSMC, SoftBank, and the Nasdaq — which traders labeled the "Kimi Moment." The author argues this attribution is incorrect on two structural grounds: (1) the visible catalyst (Kimi K3) is an attribution substitution for longer-running geopolitical damage to the chip supply chain, and (2) the bearish interpretation is inverted because cheaper open models are more likely to expand demand, push closed labs outward, and do not necessarily reduce hardware capex needs. The piece frames the market narrative as the "Kimi Delusion."

    • Moonshot released Kimi K3, a 2.8-trillion-parameter open-weight model.
    • Kimi K3 represents a scale jump from K2’s 1 trillion parameters to 2.8 trillion.

Careers & open positions

Open positions indexed from verified career portals and applicant tracking systems.

PositionDepartmentLocationPosted
Core Java Developer(Mid-Level)Engineering & DevelopmentAustralia - Sydney - New South Wales
Software Developer/ Engineer Intern - 2027 Summer Internship(Intern)Engineering & DevelopmentGA - Glenridge Point
Data Software Engineer(Mid-Level)Data, AI & AnalyticsUSA - Philadelphia - Pennsylvania
Verafin - Technical Analyst Student (January 2027)(Intern)Customer Success & Client OperationsCanada - St. John's - Newfoundland & Labrador
Lead Engineer, Platform Engineering & Reliability(Lead)Engineering & DevelopmentUSA - Atlanta - Georgia

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Questions about Nasdaq

What is Nasdaq?

Nasdaq is a public capital markets infrastructure company that provides exchange-related services, financial data, analytics and enterprise fintech software.

Who uses Nasdaq?

Its main users are financial institutions, exchanges, regulators, listed companies, boards, investor relations teams and other enterprise customers in capital markets.

How does Nasdaq make money?

It earns revenue from software subscriptions, data licensing, API access, marketplace and transaction fees, and issuer or exchange-related services.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

15 publicly documented primary sources and citations linked across the market graph.

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