Competitive Landscape

Competitors of Tobii

The leading market alternatives to Tobii in 2026 include Smart Eye, Tobii Dynavox, TomTom and further verified platforms. Comparative intelligence benchmarks verified product capabilities, monetization models, and ecosystem positioning.

Direct Competitors

Verified direct market alternatives and primary competitors of Tobii.

Smart EyeDirect Competitor
B2B SaaS Provider100% Match

Human behaviour sensing software for vehicles and research environments.

Masthamnsgatan 3 Vån 3, SE-413 29 Göteborg · Est. 1999 · 201–500 team

Tobii DynavoxDirect Competitor
B2C Consumer App / Platform79% Match

Assistive communication software and device ecosystem for AAC users.

Löjtnantsgatan 25, 115 15, Stockholm, Sweden · Est. 1983 · 1,001–5,000 team

TomTomDirect Competitor
Data Provider / Broker70% Match

Provider of digital maps, traffic data and navigation software.

Netherlands · Est. 1991 · 1,001–5,000 team

TietoevryDirect Competitor
B2B SaaS Provider69% Match

Nordic enterprise software and IT services provider.

Est. 2019 · >5,000 team

ToshibaDirect Competitor
B2B SaaS Provider68% Match

Japanese industrial technology group selling infrastructure, workplace and software solutions.

1-1, Shibaura 1-chome, Minato-ku, Tokyo · Est. 1875 · >5,000 team

S&P GlobalDirect Competitor
Data Provider / Broker67% Match

B2B financial, commodity and mobility data analytics provider.

55 Water Street, New York, New York 10041 · Est. 1860 · >5,000 team

XperiDirect Competitor
AdTech Vendor67% Match

Media technology company spanning TV platforms, advertising, audio and radio licensing.

2190 Gold Street, San Jose, CA 95002 · Est. 1990 · 1,001–5,000 team

Companies in the same market segment

The following companies operate within the same market segment . Category assignment is verified; this does not imply a direct competitive relationship.

Pupil LabsMarket Alternative
B2B SaaS Provider85% Match

Wearable eye-tracking hardware and analytics software for research teams.

Sanderstraße 28, 12047 Berlin · Est. 2014 · 10–49 team

RealEyeMarket Alternative
AdTech Vendor82% Match

Browser-based eye-tracking and attention analytics software for research teams.

Obornicka 330, 60-689 Poznań, Poland · Est. 2017 · <10 team

Sensor TowerMarket Alternative
Data Provider / Broker69% Match

Digital intelligence SaaS for apps, ads, web and gaming.

United States · Est. 2013

LocationSmartMarket Alternative
Data Provider / Broker66% Match

Enterprise geolocation and compliance software for regulated digital workflows.

Carlsbad, California · Est. 1995 · <10 team

ToriiMarket Alternative
B2B SaaS Provider66% Match

Enterprise platform for SaaS, access and AI governance.

Israel · Est. 2017 · 50–200 team

MyTrafficMarket Alternative
B2B SaaS Provider66% Match

Location intelligence software for footfall, planning and offline attribution.

37, Avenue Trudaine, Paris (as listed on company profiles) · Est. 2016 · 1,001–5,000 team

MobianMarket Alternative
AdTech Vendor66% Match

Brand intelligence and contextual measurement software for marketers and agencies.

United States · 10–49 team

TollBitMarket Alternative
AdTech Vendor65% Match

Publisher infrastructure for monetising and controlling AI agent access.

United States · Est. 2023 · 10–49 team

+1 more companies in this market segment in the Knowledge Graph

Analyze all mapped platforms, market relationships, tech stacks, and live signals in the interactive Knowledge Space.

Explore the Market

Analyze Tobii's competitive landscape in depth.

Explore market relationships, verified capabilities, integration interfaces, and live signals in Polaris7.