Observed Signal · Jul 6, 2026 · Soft Launch · Source: PocketGamer.biz · Impact: 2/5 · Sentiment: Neutral
Interactive Entertainment (Gaming) Market: 46 Mobile Games in Soft Launch (July 6, 2026)
PocketGamer.biz published an updated list of 46 mobile games currently in soft launch, ordered by their soft-launch release date. The roundup — last updated July 6, 2026 — highlights new and soft-launched titles across multiple developers and publishers, noting markets, platforms, and recent version updates. The feature is produced in association with Jam City and includes entries from major games companies such as Rovio, Zynga, Supercell, Playrix, ByteDance, AppLovin, Voodoo and many indie studios. The list is intended as a tracking resource for developers, publishers and industry observers to monitor soft-launch activity, learnings and trends in mobile game development and monetization.
A comprehensive, up-to-date industry list tracking 46 soft-launched mobile games provides useful market intelligence for game publishers, UA teams and monetization strategists, but it is informational rather than industry-shifting.
Wichtigste Kernpunkte & Evidenz
- PocketGamer.biz published a single feature listing 46 mobile games in soft launch, last updated 2026-07-06.
- The list is ordered by soft launch release date and will remove games that exit soft launch (global release or cancellation).
- The soft-launch roundup is brought in association with Jam City.
- The article lists soft-launched titles from major publishers including Rovio, Zynga, Supercell, Playrix, ByteDance, AppLovin, Voodoo and others, and provides markets, platforms and latest update versions where available.
Verknüpfte Unternehmen
20 verknüpfte UnternehmenMoon Active
Mobile-Game-Publisher, der sich auf Freemium-Spiele und datengestützte Live-Ops spezialisiert hat.
“Moon Active continues to dip its hands into a variety of popular genres, this time in the merge space with Family Bay, set on an untouched c...”
Miniclip
Mobile-Games-Publisher und Studio-Gruppe mit skalierbarer Portfolio-Monetarisierung.
“Miniclip’s Rival Nations is a military-themed coin looter that sees players work together to conquer territories and climb the leaderboards,...”
Jam City
Ein Publisher für Mobile Games, der Free-to-Play-Titel durch In-App-Käufe und Werbung monetarisiert.
“_This soft launch list is brought to you in association with Jam City._...”
Konami
Japanischer Unterhaltungskonzern, dessen Portfolio von digitalen Spielen über Casinosysteme bis hin zu Fitnessstudios reicht.
“Konami brings the football World Cup spirit to the Monopoly Go template with Dice Strikers....”
AppLovin
Eine führende Werbesoftware-Plattform für App-Wachstum, Monetarisierung und Messung.
“AppLovin famously sold its games business to Tripledot Studios - but that hasn’t stopped it entering the apps space with social media platfo...”
ByteDance
Technologiekonzern für konsumentenorientierte Medienplattformen, digitale Werbesysteme, Social Commerce und cloudbasierte Enterprise-Collaboration-Software.
“Despite pulling back from major investment in games, ByteDance is back with the soft-launched puzzle game Tile Blast - Triple Match, which c...”
Good Job Games
Ein führendes türkisches Studio für mobile Spiele, das auf hochgradig optimierte Free-to-Play-Puzzletitel mit datengesteuerter Monetarisierung spezialisiert ist.
“Good Job Games is adapting its Match Villains IP to new games, including match-3 puzzle adventure Spook Escape! Match Villains....”
Homa
Mobiler Spielepublisher mit integrierten Entwickler-Tools und Monetarisierungsinfrastruktur.
“**Developer:** Homa...”
Imangi Studios
Unabhängiges mobiles Spielestudio und Entwickler des erfolgreichen Temple Run-Franchise.
“The classic endless runner is back with Temple Run 3, featuring running, jumping and sliding as players race to escape with the idol....”
Lion Studios
Lion Studios ist ein führender Publisher und Operator für Mobile Games, der Entwicklern datengetriebene Publishing-Services und globale Skalierung durch optimierte Monetarisierungsmodelle bietet.
“Lion Studios has soft-launched a sequel to one of its biggest hits: Mr Bullet 2 - Guns & Portals....”
Oh BiBi
Oh BiBi ist ein französisches Studio, das Free-to-Play-Mobilspiele weltweit entwickelt und verlegt.
“Rovio has partnered with Oh BiBi to develop Angry Birds Rush....”
Rovio
Publisher von Mobile Games, bekannt für die Angry Birds-Franchise und Rovio Ads.
“Rovio has given its flagship Angry Birds IP the match-3 treatment with the newly soft-launched Angry Birds Match....”
Savvy Games Group
Staatlich geförderte Gaming-Holding, die Mobile Publishing, Esports und eigene Studios unter einem Dach vereint.
“Savvy Games Group’s internal development team Steer Studios has secured the licence from Warner Bros. for mobile puzzle game Tom and Jerry B...”
SayGames
SayGames ist eine führende Plattform für Free-to-Play-Casual-Spiele und ein globaler Mobile-Publishing-Partner.
“SayGames is the latest publisher to launch an entry into the ‘eat and grow’ genre with O! Hole! - Eating Game....”
Scopely
Investor / PELive-Ops-Publisher und Technologie-Plattform für Free-to-Play-Videospiele auf Mobilgeräten, PC und Konsolen.
“Scopely has tapped the WWE licence for WWE Generations: Eras Collide, a new 3v3 turn-based team battler in which players collect, upgrade an...”
Supercell
Supercell ist ein führender finnischer Publisher von Mobile Games, der auf langlebige Live-Service-Franchises im Free-to-Play-Modell spezialisiert ist.
“Supercell’s Boat Game is now in its second alpha test in a number of key markets....”
Tripledot Studios
Tripledot Studios ist ein führender Entwickler und Publisher von Casual Mobile Games, der seine Reichweite durch datengesteuerte In-App-Advertising-Modelle (IAA) und In-App-Käufe (IAP) monetarisiert.
“AppLovin famously sold its games business to Tripledot Studios - but that hasn’t stopped it entering the apps space with social media platfo...”
Voodoo
Mobiler Spielepublisher mit eigenem Werbeinventar und einem umfangreichen App-Portfolio.
“Something a bit different from Voodoo, which has already previously expanded into social media apps....”
Warner Bros.
Führender globaler Content-Owner und Rechteinhaber in den Bereichen Film, TV, Streaming und Gaming mit integrierter Premium-Adtech-Infrastruktur.
“Savvy Games Group’s internal development team Steer Studios has secured the licence from Warner Bros. for mobile puzzle game Tom and Jerry B...”
Zynga
Zynga ist ein führender Entwickler und Publisher von Free-to-Play-Mobilspielen, der seine Reichweite über In-App-Käufe (IAP) und programmatische In-Game-Werbung (IAA) monetarisiert.
“Defend the Castle: Card TD is a new soft-launched mobile game from Zynga-owned Empires & Puzzles developer Small Giant Games....”
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