Oh BiBi
French studio publishing free-to-play mobile games worldwide.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- OH BIBI
- Entity type
- COMPANY
- Founded
- 2012
- Headquarters
- 16 RUE D ATHENES 75009 PARIS 9 PARIS France
- Company size
- 50–200
- Market role
- Publisher & Media Owner
- Official website
- ohbibi.com
What Oh BiBi does
Oh BiBi operates as a mobile games developer and publisher. It invests in building and maintaining proprietary game titles, distributes them through mobile app stores, and captures value over time through recurring player spend and advertising revenue generated inside the games. Value creation depends on acquiring users, improving retention and engagement, and extending game lifecycles via live content, progression systems and multiplayer competition.
Category differentiation
Oh BiBi is a consumer mobile games studio and publisher, not an adtech, martech or enterprise software vendor. It should be distinguished from broader gaming platforms such as app stores or console ecosystems because it primarily creates and publishes game titles.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Oh BiBi is a French mobile game studio and publisher that develops and operates free-to-play titles for smartphone users. Its catalogue includes competitive multiplayer, racing, casual adventure and simulation games, with FRAG Pro Shooter as its best-known product. The company creates original game IP and has also worked on licensed content in collaboration with PlayStation Studios and Insomniac Games. The business makes money by distributing games through app stores and monetising player engagement through in-app purchases and in-app advertising. Its customers are primarily end consumers rather than enterprise buyers: mobile players seeking competitive or casual free-to-play experiences. The company’s scale is evidenced by FRAG Pro Shooter surpassing 150 million players, indicating meaningful global consumer reach despite its modest company size.
Business model & monetisation
The company uses a free-to-play mobile gaming model. Games are downloaded free through app stores, then monetised through hybrid revenue streams: in-app purchases for virtual goods, upgrades and progression, plus in-app advertising such as rewarded and display placements. This creates a blend of ad-funded and player-spend revenue, with performance dependent on installs, retention and conversion.
- In-app purchases across mobile games
- Virtual goods, upgrades and progression spend
- In-app advertising across free-to-play titles
- Ad-supported gameplay including rewarded and display ads
- Licensed development and collaboration work
- Partnership-based game development tied to external IP
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Media Channel
Technology
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Oh BiBi
What is Oh BiBi?
Oh BiBi is a French mobile game studio and publisher focused on free-to-play smartphone games, including FRAG Pro Shooter and SUP Multiplayer Racing.
Who uses Oh BiBi?
Its users are consumer mobile gamers, especially players interested in multiplayer shooters, racing games, casual adventures and simulation titles.
How does Oh BiBi make money?
It monetises free-to-play games through in-app purchases and in-app advertising delivered inside its mobile titles.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
16 publicly documented primary sources and citations linked across the market graph.
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