SayGames

The company’s business model centres on acquiring and monetising large global audiences for casual and hybrid‑casual games. It builds and operates its own titles and publishes third‑party games from partner studios. Distribution occurs through major mobile app stores and a web portal hosting HTML5 versions that support discovery and web‑to‑app conversion.

Revenue is generated predominantly from advertising inventory inside free‑to‑play games (banners, interstitials, rewarded video), complemented by optional in‑app purchases. For partner studios, the firm provides funding, user acquisition, analytics, QA and creative production (particularly playable ads) via structured publishing and investment programmes, and takes a negotiated share of the resulting game revenues. This combines ad‑driven consumer monetisation with revenue‑share economics in developer partnerships.

SayGames Ltd is a Cyprus-based mobile games publisher and developer focused on casual and hybrid‑casual titles for global consumer audiences. It operates both as a content owner, with an in‑house catalogue exceeding 150 games and billions of downloads, and as a publishing partner for external studios.

The company distributes free‑to‑play games via mobile app stores and its own browser portal, monetising primarily through in‑game advertising and optional in‑app purchases. It also runs investment and publishing programmes that provide funding, marketing, analytics and playable‑ad production for third‑party studios in exchange for a share of game revenues.