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Video Game Development & Publishing · Publisher & Media Owner · AdTech Vendor

Homa

Mobile games publisher with developer tooling and monetisation infrastructure.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Homa Games SAS
Entity type
COMPANY
Founded
2018
Headquarters
7 rue de Madrid 75008 Paris (France)
Company size
501–1,000
Market cluster / sector
Video Game Development & Publishing
Market role
Publisher & Media Owner · AdTech Vendor
Official website
homagames.com

What Homa does

Homa operates a dual-layer business model. First, it publishes and runs free-to-play mobile games that generate consumer revenue through advertising and in-app purchases. Second, it provides proprietary software and SDK infrastructure to game developers for ideation, market analysis, experimentation, monetisation and publishing support. This creates value by helping studios identify viable game concepts faster, optimise retention and revenue, and connect development workflows to publishing and monetisation outcomes.

Category differentiation

Homa is not a general-purpose adtech vendor or a standalone game engine. It is a mobile games publisher with an attached developer platform focused on game ideation, testing, monetisation and publishing workflows.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Homa is a French mobile gaming company that combines a consumer-facing free-to-play games publishing business with a B2B software platform for game developers. Its products include Homa Lab, a SaaS workspace for market intelligence, analytics, testing and publishing workflows; Homa SDK, which bundles monetisation, analytics and experimentation tools into mobile games; and Homa Academy, a developer education hub. Alongside these tools, Homa publishes and operates its own portfolio of casual and hypercasual mobile games. The company makes money through a hybrid model. On the B2C side, it monetises games primarily via in-app advertising and in-app purchases. On the B2B side, it monetises through publishing agreements, developer revenue share and platform-linked services tied to game performance rather than a pure standalone software subscription model. Its direct customers are mobile game developers, indie studios and publishing partners, while its games are consumed by end users through app stores.

Company news briefing

Briefing updated:

Homa continues to scale its data-driven ecosystem, leveraging $165 million in total funding to support a global workforce of over 220 professionals. The company’s strategic focus remains on empowering mobile game creators through specialised tools and insights designed to optimise creativity and increase downloads. Additionally, Homa maintains an active product pipeline, with its latest projects featured in recent industry trackers of soft-launched mobile titles as of July 2026.

Business model & monetisation

Homa uses a hybrid monetisation strategy. The largest revenue stream is likely ad monetisation from its free-to-play mobile game portfolio, supported by in-app purchases. The B2B platform layer monetises through publishing arrangements, revenue-sharing partnerships and performance-linked monetisation tied to games built or operated with Homa’s platform and SDK. The software stack also strengthens internal monetisation efficiency by improving ad yield, experimentation speed and game selection.

Mobile game advertising revenue
Ad-supported free-to-play games
In-app purchases from game portfolio
Consumer microtransactions
Developer publishing revenue share
Percentage take-rate on game performance
Platform and tooling monetisation
SaaS or platform-linked monetisation

Products & capabilities

No products with linked sources are available in this view.

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Competitors & alternatives

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  • Mobile game publisher monetising through purchases and in-game ads.

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Recent recorded signals

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Careers & open positions

Open positions indexed from verified career portals and applicant tracking systems.

PositionDepartmentLocationPosted
AI Content Intern(Intern)GamingParis
Director of Product - RPG(Director)GamingMulti-Location (2 Locations)
Associate Team Lead Growth(Mid-Level)Performance MarketingParis

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Questions about Homa

What is Homa?

Homa is a French mobile gaming company that publishes free-to-play games and provides software tools for game developers.

Who uses Homa?

Mobile game developers, indie studios and publishing partners use its platform and SDK, while mobile players consume its games through app stores.

How does Homa make money?

It earns revenue from in-app advertising and purchases in its game portfolio, plus publishing and platform-linked revenue from developer partnerships.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

17 publicly documented primary sources and citations linked across the market graph.

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