LI
COMPANY

Lion Studios

Lion Studios is a mobile game publisher and free-to-play games portfolio operator.

Analyst Perspective

Lion Studios is a United States-based mobile games publisher and operator of free-to-play mobile game titles. The company provides managed publishing services to independent and small to mid-sized game developers, covering go-to-market strategy, creative testing, user acquisition, monetisation support, and app store distribution. It also distributes its own portfolio of casual mobile games through major app stores. The business makes money from two core streams: publishing arrangements with third-party developers and monetisation of its game portfolio through in-app advertising and optional in-game purchases. Its direct customers are mobile game developers buying publishing support and consumers playing its games. The latest ownership evidence shows Lion Studios moved from AppLovin ownership into Tripledot Studios as part of AppLovin’s 2025 mobile gaming business sale.

Analyst Signal Briefing

Updated: 14 Aug 2026

No strategic news signals detected in the last 90 days.

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Category Differentiation

Lion Studios is a mobile game publisher and game portfolio operator, not a film studio or a general creative agency. Its core business is publishing and monetising mobile games for developers and players.

Lion Studios: About

Lion Studios operates a hybrid publishing and game monetisation model. On the B2B side, it sells managed publishing capabilities to game developers that need user acquisition, creative optimisation, monetisation strategy, and distribution support. On the consumer side, it creates value by distributing free-to-play mobile games at scale and monetising player attention and spend through advertising and in-app purchases. The model depends on efficient game selection, creative testing, app store distribution, and live monetisation performance.

How Lion Studios Works & Monetises

Business model analysis and core revenue streams

Lion Studios monetises through managed publishing agreements with mobile game developers and through performance of its free-to-play games portfolio. Publishing revenue comes from commercial publisher-developer arrangements tied to distribution, marketing, and monetisation support. Consumer game revenue comes from in-app advertising and optional in-game purchases of virtual items. No public subscription tiers or standard rate card is disclosed.

Revenue Channels

Managed mobile game publishing agreementsService Fee
In-app advertising from free-to-play gamesAd-Supported
Optional in-game purchasesPay-per-Use

Products & Services in Categories

Verified structural categorizations from the graph

Recent Signals (Lion Studios)

OnlineMarketing.deSep 27, 2019

Google Tops App Install Volume in AppsFlyer Index

AppsFlyer’s Performance Index for H1 2019 analyzed 45 billion user app sessions and 23 billion app installations across 520 networks. For the first time, Google surpassed Facebook in Volume Rankings, though Facebook still leads in Global Power Rankings due to high-quality user data and widespread non-organic installs across most regions, with the exception of Midcore Gaming. Google also advanced in the Retargeting Index and Gaming Index by five positions, placing ahead of rivals in non-Gaming. AppLovin remained third, while IronSource grew installations by 32% in the same period. The report also notes growth among Snapchat, Pinterest, Twitter, and TikTok in app marketing, and highlights a decline in fraudulent installations (down 60%) alongside a 25% rise in trusted-source installations, underscoring a shift toward credible partners.

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Lion Studios: Frequently Asked Questions

What is Lion Studios?

Lion Studios is a mobile game publisher that also operates a portfolio of free-to-play mobile games.

Who uses Lion Studios?

Independent and small to mid-sized mobile game developers use its publishing services, and consumers play its iOS and Android game titles.

How does Lion Studios make money?

It earns revenue from publishing agreements with game developers and from in-app advertising and optional in-game purchases in its games.

Company Facts

Founded
2018
Headquarters
United States
Core Segment
Publisher & Media Owner
Company Size
50–200
Official Link
lionstudios.cc