Lion Studios
Mobile game publisher and free-to-play games portfolio operator.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Lion Studios, LLC
- Entity type
- COMPANY
- Founded
- 2018
- Headquarters
- United States
- Company size
- 50–200
- Market role
- Publisher & Media Owner
- Official website
- lionstudios.cc
What Lion Studios does
Lion Studios operates a hybrid publishing and game monetisation model. On the B2B side, it sells managed publishing capabilities to game developers that need user acquisition, creative optimisation, monetisation strategy, and distribution support. On the consumer side, it creates value by distributing free-to-play mobile games at scale and monetising player attention and spend through advertising and in-app purchases. The model depends on efficient game selection, creative testing, app store distribution, and live monetisation performance.
Category differentiation
Lion Studios is a mobile game publisher and game portfolio operator, not a film studio or a general creative agency. Its core business is publishing and monetising mobile games for developers and players.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Lion Studios is a United States-based mobile games publisher and operator of free-to-play mobile game titles. The company provides managed publishing services to independent and small to mid-sized game developers, covering go-to-market strategy, creative testing, user acquisition, monetisation support, and app store distribution. It also distributes its own portfolio of casual mobile games through major app stores. The business makes money from two core streams: publishing arrangements with third-party developers and monetisation of its game portfolio through in-app advertising and optional in-game purchases. Its direct customers are mobile game developers buying publishing support and consumers playing its games. The latest ownership evidence shows Lion Studios moved from AppLovin ownership into Tripledot Studios as part of AppLovin’s 2025 mobile gaming business sale.
Business model & monetisation
Lion Studios monetises through managed publishing agreements with mobile game developers and through performance of its free-to-play games portfolio. Publishing revenue comes from commercial publisher-developer arrangements tied to distribution, marketing, and monetisation support. Consumer game revenue comes from in-app advertising and optional in-game purchases of virtual items. No public subscription tiers or standard rate card is disclosed.
- Managed mobile game publishing agreements
- Service Fee
- In-app advertising from free-to-play games
- Ad-Supported
- Optional in-game purchases
- Pay-per-Use
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Media Channel
Service
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
Nicholas Le named PeopleFun CEO; Tamara Feiman leads Lion Studios
Leadership / Hiring in Game Studio · Recorded impact score: 2/5
Nicholas Le is leaving his role as CEO of Lion Studios to become CEO of PeopleFun. Tamara Feiman, who has been with Lion for six years, has been promoted to CEO of Lion Studios; Le will remain involved as Studio Chair. Le said he has worked alongside PeopleFun for eight years, initially under AppLovin and later under Tripledot Studios. During his time leading Lion, the studio shifted from hypercasual to hybridcasual titles and reached nearly 5 billion installs. Le joined Lion in 2018 and became CEO in 2020 after taking over from Rafael Vivas.
- Nicholas Le will become CEO of PeopleFun after stepping down as CEO of Lion Studios.
- Tamara Feiman has been appointed CEO of Lion Studios and previously joined Lion six years ago.
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Questions about Lion Studios
What is Lion Studios?
Lion Studios is a mobile game publisher that also operates a portfolio of free-to-play mobile games.
Who uses Lion Studios?
Independent and small to mid-sized mobile game developers use its publishing services, and consumers play its iOS and Android game titles.
How does Lion Studios make money?
It earns revenue from publishing agreements with game developers and from in-app advertising and optional in-game purchases in its games.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
16 publicly documented primary sources and citations linked across the market graph.
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