Competitive Landscape

Competitors of SEMrush

The leading market alternatives to SEMrush in 2026 include Ahrefs, Similarweb, Moz and further verified platforms. Comparative intelligence benchmarks verified product capabilities, monetization models, and ecosystem positioning.

Direct Competitors

Verified direct market alternatives and primary competitors of SEMrush.

AhrefsDirect Competitor
MarTech Vendor100% Match

SEO intelligence and web analytics software for marketers and agencies.

Singapore · Est. 2010 · 50–200 team

SimilarwebDirect Competitor
Data Provider / Broker100% Match

Digital intelligence software for web, app, ecommerce, and advertising insights.

Israel · Est. 2009 · 1,001–5,000 team

MozDirect Competitor
MarTech Vendor85% Match

SEO software and search data platform for marketers.

United States · Est. 2004

BrandwatchDirect Competitor
MarTech Vendor81% Match

Enterprise software for social intelligence, search insights and social management.

Sovereign House, Church Street, 1st Floor, Brighton, BN1 1UJ, United Kingdom · Est. 2006 · 501–1,000 team

BrightEdgeDirect Competitor
MarTech Vendor77% Match

Enterprise SaaS platform for SEO and AI search visibility.

United States · Est. 2007 · 201–500 team

SugarCRMDirect Competitor
B2B SaaS Provider73% Match

B2B CRM suite for sales, marketing and service teams.

United States · Est. 2004 · 501–1,000 team

HubSpotDirect Competitor
MarTech Vendor73% Match

CRM and growth software platform for business teams.

25 First Street, 2nd Floor, Cambridge, MA 02141, USA · Est. 2006 · >5,000 team

SurveyMonkeyDirect Competitor
MarTech Vendor73% Match

Survey and market research software for businesses and research teams.

United States · Est. 1999 · 1,001–5,000 team

Companies in the same market segment

The following companies operate within the same market segment . Category assignment is verified; this does not imply a direct competitive relationship.

SpyFuMarket Alternative
AdTech Vendor85% Match

Search marketing intelligence software for SEO, PPC and competitor analysis.

Est. 2006 · 10–49 team

GrowByDataMarket Alternative
MarTech Vendor84% Match

B2B SaaS for search, marketplace, pricing, and AI visibility.

4 Militia Drive Suite 27 Lexington, MA 02421 · Est. 2014 · 50–200 team

Sensor TowerMarket Alternative
Data Provider / Broker79% Match

Digital intelligence SaaS for apps, ads, web and gaming.

United States · Est. 2013

SE RankingMarket Alternative
MarTech Vendor78% Match

SEO and AI search visibility software for agencies and teams.

Est. 2013 · 50–200 team

LLMrefsMarket Alternative
MarTech Vendor77% Match

B2B SaaS for AI search visibility and generative SEO analytics.

85 Great Portland Street, First Floor, London W1W 7LT · Est. 2025 · <10 team

SemarchyMarket Alternative
B2B SaaS Provider74% Match

Enterprise data platform for MDM, integration, governance and quality.

Est. 2011 · 50–200 team

EMARKETERMarket Alternative
B2B SaaS Provider74% Match

B2B research platform for media, advertising, and commerce intelligence.

685 Third Avenue 21st Floor New York, NY 10017 · Est. 1996 · 201–500 team

SeobilityMarket Alternative
MarTech Vendor74% Match

SEO SaaS for audits, rankings and backlink monitoring.

Germany · Est. 2011 · 10–49 team

+29 more companies in this market segment in the Knowledge Graph

Analyze all mapped platforms, market relationships, tech stacks, and live signals in the interactive Knowledge Space.

Explore the Market

Analyze SEMrush's competitive landscape in depth.

Explore market relationships, verified capabilities, integration interfaces, and live signals in Polaris7.