Observed Signal · Sep 16, 2026 · Technical Release · Source: https://github.com/prebid/Prebid.js/releases.atom · Impact: 3/5 · Sentiment: Positive
Technical Release Market: Prebid.js 11.35.0 released with Adbix adapter
Prebid.js, an open-source header bidding wrapper, has released version 11.35.0. This release introduces a new bid adapter for Adbix, along with several core updates and bug fixes. Key changes include a core improvement for safe renderer bids, maintenance updates for various RTD providers, and endpoint updates for several bid adapters. Notably, the Criteo bid adapter received parameter type declarations, and the Adkernel bid adapter now supports DSA (Digital Services Act) requirements. The release also includes clarifications for hashed email requirements in the Acxiom Real ID integration.
Regular open-source AdTech library release with bug fixes and new adapter; moderate importance as maintainers depend on it.
Wichtigste Kernpunkte & Evidenz
- Prebid.js version 11.35.0 released.
- New bid adapter added for Adbix.
- Core: safe renderer bids no longer use legacyRender write path.
- Adkernel bid adapter adds DSA support.
- Criteo bid adapter adds parameter type declarations.
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8 verknüpfte UnternehmenNexx360
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White-Label-Infrastruktur für programmatische Ad-Tech-Technologien für Agenturen, Netzwerke und Publisher.
“Bid adapter DSA support....”
Criteo
Commerce-Media-Plattform für Retail Advertising und die Aktivierung im Open Internet.
“Bid adapter parameter type declarations....”
ReklamUp
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“Bid adapter regional endpoint support....”
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Open-Source-Standardisierungsorganisation für Header Bidding im Dienst von Publishern und der AdTech-Branche.
“Open-source header bidding wrapper project on GitHub....”
Sevio
Sevio bietet eine hybride AdTech-Plattform zur vollständigen Monetarisierung von Publisher-Werbeinventar.
“Bid adapter page URL resolution via refererInfo....”
Mobian
Brand-Intelligence- und Kontextmessungssoftware für Marketer und Agenturen.
“RTD provider maintenance update....”
Acxiom
Enterprise-Infrastruktur für Identity Resolution, Customer Data Management und datengestützte Audience-Aktivierung im globalen Marketing.
“Real ID hashed email requirement clarification....”
Ontology Mapping & Concepts
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