Scorpion
Scorpion is a digital marketing and AI platform for local service and legal businesses.
Scorpion operates in the Marketing Automation segment.
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- Founded
- 2001
- Headquarters
- Lehi, Utah, United States
- Core Segment
- Marketing Automation
- Company Size
- 501–1,000
- Official Links
- Website
- Verified
- 2026-03-12
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Key competitors include hibu.com, WebFX, GoDaddy.
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Scorpion: About
The company operates a vertically focused marketing technology and services model. It builds and runs websites, search and social campaigns, SEO programmes and client-intake workflows for local businesses and professional firms, delivered through its own software platform. AI modules prioritise SEO work, optimise media allocation towards revenue, and automate intake and booking through chat, voice and messaging. Additional tools support scheduling, payment collection and revenue attribution.
Value is created by consolidating marketing, lead capture, intake, and payments into a single environment oriented around revenue generation for sectors such as home services, legal and franchises. The company has expanded capabilities through acquisitions of agencies and software vendors in its core verticals, deepening industry-specific expertise and data while driving more spend and workflow through its platform.
Scorpion: Market Position
Scorpion, Inc. is a United States-based digital marketing and technology company focused on local and verticalised service businesses, notably home services, legal practices and franchises. It provides a proprietary platform that combines marketing execution (websites, SEO, paid media, social), AI-based lead and revenue optimisation, customer engagement (chat, voice, messaging) and integrated payments, with accompanying managed services.
The company generates revenue primarily through recurring subscriptions to its marketing and operations platform, multi‑month service contracts for website development and campaign management, and payment processing fees. Its direct customers are businesses and professional firms that pay for marketing performance and client intake support, not end-consumers.
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