Competitive Landscape

Competitors of Hotjar

The leading market alternatives to Hotjar in 2026 include FullStory, Lucky Orange, Mouseflow and further verified platforms. Comparative intelligence benchmarks verified product capabilities, monetization models, and ecosystem positioning.

Direct Competitors

Verified direct market alternatives and primary competitors of Hotjar.

FullStoryDirect Competitor
MarTech Vendor100% Match

Behavioural analytics and session replay software for digital teams.

United States · Est. 2014 · 501–1,000 team

Lucky OrangeDirect Competitor
MarTech Vendor100% Match

Website analytics and CRO SaaS with heatmaps and session replay.

United States

MouseflowDirect Competitor
MarTech Vendor100% Match

Behaviour analytics SaaS for session replay and conversion insight.

Denmark · Est. 2010 · 50–200 team

LogRocketDirect Competitor
B2B SaaS Provider78% Match

Session replay and product analytics for software teams.

87 Summer St, Boston, MA 02110 · Est. 2016 · 50–200 team

HitstepsDirect Competitor
MarTech Vendor70% Match

Real-time web analytics and visitor intelligence SaaS.

Malaysia · Est. 2013

HockeyStackDirect Competitor
MarTech Vendor70% Match

Enterprise GTM analytics, attribution, and revenue automation software.

651 N Broad St, Suite 206, Middletown, Delaware, 19709 USA · Est. 2021 · 50–200 team

ScoreAppDirect Competitor
MarTech Vendor69% Match

Interactive assessment funnels for lead generation and qualification.

C/O Hillier Hopkins LLP First Floor, Radius House, 51 Clarendon Road, Watford, United Kingdom, WD17 1HP · Est. 2019 · 10–49 team

Hives.coDirect Competitor
B2B SaaS Provider69% Match

Idea management SaaS for capturing and prioritising organisational ideas.

Sweden · Est. 2020 · 10–49 team

Companies in the same market segment

The following companies operate within the same market segment . Category assignment is verified; this does not imply a direct competitive relationship.

BrowseeMarket Alternative
MarTech Vendor77% Match

Customer-experience analytics SaaS for session replay and heatmaps.

India · Est. 2023 · <10 team

heatmapMarket Alternative
AdTech Vendor77% Match

Ecommerce analytics that ties on-site behaviour directly to revenue.

United States · Est. 2023 · <10 team

HubSpotMarket Leader
MarTech Vendor71% Match

CRM and growth software platform for business teams.

25 First Street, 2nd Floor, Cambridge, MA 02141, USA · Est. 2006 · >5,000 team

HyggerMarket Alternative
B2B SaaS Provider71% Match

Agile project and product management SaaS for business teams.

United States · Est. 2017 · <10 team

HumblyticsMarket Alternative
AdTech Vendor71% Match

Revenue-attributed CRO analytics and A/B testing SaaS.

Canada · <10 team

HootsuiteMarket Leader
MarTech Vendor70% Match

Social media management software for publishing, listening, analytics, and workflows.

Canada · Est. 2008 · 501–1,000 team

GuidejarMarket Alternative
B2B SaaS Provider69% Match

Interactive guide and SOP software for onboarding and training.

SmilejetMarket Alternative
MarTech Vendor68% Match

B2B SaaS for feedback, UX analytics and form building.

Netherlands

+24 more companies in this market segment in the Knowledge Graph

Analyze all mapped platforms, market relationships, tech stacks, and live signals in the interactive Knowledge Space.

Explore the Market

Analyze Hotjar's competitive landscape in depth.

Explore market relationships, verified capabilities, integration interfaces, and live signals in Polaris7.