React & Share

React & Share Oy is a Finnish private software company that provides a GDPR-compliant website feedback and content analytics platform. Its product enables organisations to embed reaction buttons and open-text feedback fields directly into web pages, then aggregate engagement and feedback signals in reporting dashboards. The platform is used to measure whether visitors found content useful, identify unclear content, and improve page-level performance through continuous optimisation. The company sells its product as B2B SaaS to content teams, digital marketers, communications departments, and website owners. Its commercial model is subscription-based, with customers paying for access to the hosted platform, embedded feedback tools, and analytics dashboards. React & Share creates value by turning first-party user reactions and qualitative page feedback into operational insight for content and web teams without depending on invasive tracking.