Sr. Programmatic RTB Software Engineer

The Business Analyst will analyze business processes and data to support the operations and growth of a publisher trading desk focused on programmatic advertising. This role involves leveraging data to optimize automated ad inventory sales and drive strategic decisions.

This role focuses on programmatic trading within a performance advertising platform, involving campaign management, optimization, and client-facing responsibilities. The company operates in adtech with a global team across New York, Israel, and Ukraine.

Responsible for core technology innovation and optimization of the online advertising delivery system. Must understand data processing requirements and design/develop corresponding processing systems, with familiarity in RTB, PHP/Python, Memcache, Redis, and Hadoop preferred.

This role focuses on optimizing programmatic advertising strategies and managing ad campaigns. Core challenges include maximizing ROI and leveraging data analytics for performance improvements.

This success manager role ensures Xumo's advertising clients achieve their goals with the platform, driving product adoption and retention. The challenge is proactively identifying and resolving client issues to maximize campaign performance and long-term loyalty.

This role manages demand activation strategies for clients, aligning client goals with effective demand generation tactics. It requires a deep understanding of the ad tech ecosystem to drive successful campaign outcomes.

Manages customer service strategy and operations, focusing on optimizing service processes and enhancing customer experience through CRM tools.