Sunday Market
Performance marketing and digital publishing operator focused on leads and calls.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Sunday Market Media Inc.
- Entity type
- COMPANY
- Founded
- 2018
- Headquarters
- 1001 Wharf Street #300, Victoria, BC, V8W 1T6, Canada
- Company size
- <10
- Market role
- Publisher & Media Owner
- Official website
- sunday.market
What Sunday Market does
Sunday Market combines owned-and-operated publishing assets, media buying, audience data, and internal optimisation technology to acquire consumer attention and convert it into monetisable outcomes. It creates value by generating traffic across content properties, segmenting and routing audiences, optimising campaign spend and inventory yield internally, and then selling qualified leads, inbound calls, and advertising impressions to business customers.
Category differentiation
Sunday Market is not a public e-commerce marketplace or standalone SaaS vendor. It is a digital publishing and performance marketing business whose technology is primarily used internally to support lead generation and media monetisation.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Sunday Market is the trading brand of Sunday Market Media Inc., a privately held Canadian digital media and performance marketing company. It operates a portfolio of consumer-facing publishing properties and uses that audience reach, along with paid media buying capabilities, to generate leads and inbound calls for advertisers in competitive verticals. Its internal technology stack includes campaign analytics and optimisation, audience data management, and yield management for owned inventory. The business makes money primarily through performance-based customer acquisition services such as cost per lead and pay per call, alongside advertising revenue from its owned publishing network. Its direct customers are advertisers, enterprises, marketing teams, and call centres that pay for qualified leads or calls; consumers are end users of the company’s content properties rather than the primary paying customers.
Business model & monetisation
Revenue is driven mainly by performance marketing arrangements, especially CPL and pay-per-call pricing where clients pay for verified leads or connected inbound calls. A secondary revenue stream comes from advertising monetisation across the company’s owned publishing properties through programmatic display, native, and video inventory. Proprietary technology improves campaign efficiency, targeting, compliance, and yield, but there is no evidence that these tools are sold as standalone SaaS products.
- Cost per lead services
- Performance-based lead pricing
- Pay-per-call services
- Performance-based call pricing
- Owned media advertising
- Programmatic and inventory monetisation
- Partner revenue share arrangements
- Outcome-linked revenue share
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
Sunday Market Media Inc
IAB vendor record: 1276
- Cookies declared
- Yes
- Non-cookie access declared
- No
- Declared purpose IDs
- 1, 2, 3, 4, 5, 6, 7, 8, 9, 10, 11
Products & market categories
Technology
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| Senior Programmatic Trader(Senior) | Ad Operations | Victoria, BC (Hybrid) | |
| Data Analyst(Mid-Level) | Data & Analytics | Victoria, BC (Hybrid) | |
| Full-Stack Engineer(Mid-Level) | Engineering | Victoria, BC (Hybrid) | |
| Lead Generation Specialist(Mid-Level) | Performance Marketing | Remote (Canada) | |
| Content Marketing Manager(Mid-Level) | Marketing | Remote (Canada) |
Explore company relationships
Questions about Sunday Market
What is Sunday Market?
Sunday Market is the trading brand of Sunday Market Media Inc., a Canadian company that combines digital publishing, audience monetisation, and performance marketing services such as CPL and pay per call.
Who uses Sunday Market?
Its paying customers are advertisers, enterprise marketing teams, lead buyers, and call centres seeking qualified leads, inbound calls, and targeted media inventory.
How does Sunday Market make money?
It earns revenue mainly from performance-based lead generation and pay-per-call programmes, plus advertising income from its owned publishing properties.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
12 publicly documented primary sources and citations linked across the market graph.
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