The main competitors and alternatives to WPP include Serviceplan Group, M+C Saatchi Group, S4 Capital and 13 others. Tracking companies like WPP provides a complete view of the competitive landscape within the digital advertising ecosystem.
Serviceplan Group
COMPANYIntegrated independent agency group for brands and marketing teams.
M+C Saatchi Group
COMPANYIntegrated agency group for marketing, media, consulting and analytics.
S4 Capital
COMPANYDigital marketing services group built around the Monks platform.
Crossmedia
COMPANYIndependent media agency for planning, buying, measurement and procurement.
Omnicom
COMPANYGlobal advertising holding company with media, commerce, PR and data capabilities.
Next 15
COMPANYMarketing and communications group owning specialist agencies and consulting brands.
iProspect
COMPANYGlobal dentsu media agency for performance-led digital marketing.
Omnicom Media Group Germany
COMPANYGerman media agency group for planning, buying and marketing transformation.
Starcom Germany
COMPANYGerman media agency providing planning, buying, commerce and ad operations.
dentsu
COMPANYGlobal agency network combining media, creative, CX and identity technology.
Havas Creative Network
COMPANYGlobal agency network for integrated creative and brand communications.
OMD Germany
COMPANYGerman media agency for cross-channel planning and buying.
Local Planet
COMPANYIndependent global network of founder-led media agencies.
Assembly
BUSINESS_UNITMedia agency combining strategic services with proprietary marketing intelligence tools.
Stagwell
COMPANYMarketing holding company combining agencies, research, and SaaS tools.
Publicis Groupe
COMPANYGlobal advertising, media, consulting and data services group.
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Explore all relationships in Polaris7. See exactly how WPP connects to the rest of the market, including parent companies, platform integrations, and direct competitors.