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Lead DevelopmentFACT · 4/5•7 Oct '26•Via https://martechseries.com/feed/

Olyzon Launches Agentic Orchestration Platform for Advertising

Olyzon, an agentic orchestration platform for advertising, has launched its technology live in market, optimizing real advertising campaigns. The platform enables agencies and brands to orchestrate media budgets across CTV, YouTube, social, digital audio, and DOOH from a single interface, integrating with existing DSPs, SSPs, and measurement partners. It is positioned as a working example of a Unified Media Platform (UMP), connecting systems that previously operated in silos. Key integrations include Amazon DSP, DV360, The Trade Desk, Yahoo DSP, Universal Ads, Vibe, Spotify, PubMatic, Swivel.ai, DoubleVerify, Xpln, Lucid, and Innovid. The launch was announced at Advertising Week New York.

•Olyzon launched its agentic orchestration platform for advertising at Advertising Week New York.
•The platform integrates with DSPs including Amazon DSP, DV360, The Trade Desk, and Yahoo DSP.
•It also integrates with SSPs like PubMatic and direct inventory platforms like Universal Ads and Vibe.

Entities:Olyzon The Trade Desk Yahoo Spotify PubMatic DoubleVerify XPLN.AI Innovid Amazon Ads

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