Observed Signal · May 28, 2026 · Ratings Report · Source: DWDL · Impact: 1/5 · Sentiment: Neutral
ZDF's 'Küchenschlacht' Continues Primetime Ratings Decline
A ZDF XXL edition of the cooking show 'Die Küchenschlacht' posted weak primetime audience figures, attracting about 1.40 million viewers (7.7% market share) and only 4.4% among 14-49-year-olds. The result left ZDF behind the broadcaster's ZDFneo channel and also behind Das Erste for the evening. Sat.1's new season of 'Das große Backen - Die Profis' performed better with 8.8% among 14-49 (1.01 million viewers overall). The article contrasts the recent primetime returns with earlier broadcasts: the show's first primetime run in September 2025 reached roughly 2.3 million viewers, while a later return drew about 1.5 million. Audience data are attributed to AGF (AGF SCOPE) and refer to TV reach figures for May 27, 2026.
Localized TV audience and program-rating movement relevant to broadcasters and media buyers but not industry-shifting; useful for media planning and inventory valuation.
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Key Takeaways & Evidence Grounding
- ZDF's 'Die Küchenschlacht XXL' drew 1.40 million viewers and a 7.7% market share in primetime.
- Among 14- to 49-year-olds, 'Küchenschlacht XXL' achieved 4.4% market share.
- Sat.1's 'Das große Backen - Die Profis' recorded 1.01 million viewers and 8.8% market share in the 14-49 demo.
- Das Erste's TV film 'Zero' attracted 2.02 million viewers (11% market share).
- Source of audience figures: AGF SCOPE / AGF Videoforschung (TV reach data for 27 May 2026).
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'Das große Backen' Doubles Viewership in One Week
Sat.1's baking show 'Das große Backen' saw a strong ratings rebound on Aug. 19, 2026, doubling its 14–49 market share from 5.0% the previous week to 10.3%, with 300,000 viewers in the 14–49 demo and 1.07 million total viewers. ZDF's 'Aktenzeichen XY' exceeded 20% among younger viewers the same evening. RTL's 'Die Verräter' reached 1.13 million viewers and 7.5% in 14–49; ProSieben's 'Ich durchschaue jeden!' attracted 530,000 viewers and 4.4% in 14–49. Kabel Eins's prime-time film performed well with 710,000 viewers and 7.8% in 14–49, producing a day share of 5.2% for the channel. All audience data are attributed to AGF (AGF SCOPE 1.15; preliminary weighted TV audience data).
Record Low Ratings for Timon Krause and 'Das große Backen'
German TV ratings on August 12 showed sharp declines for several commercial formats. Timon Krause's mentalist show Ich durchschaue jeden! on ProSieben fell to 400,000 viewers and dropped in the 14–49 demo from 10.1% to 4.9%. Sat.1's Das große Backen reached an all-time low with 790,000 viewers and a 5.0% share in the 14–49 demo. RTLzwei's Bella Italia drew 410,000 viewers (4.4% in 14–49, down three percentage points), while Berlin - Tag & Nacht delivered 1.9% and RTLzwei News registered 0.0%. Vox's repeat Bones episodes performed unevenly (first ep. 410,000 / 4.7% in 14–49; second ep. 560,000 / 6.5%). Data source: AGF SCOPE 1.15 (preliminary weighted data).
'Promi Taste' Recovers but Remains Unremarkable
The Sat.1 celebrity cooking show "Promi Taste" improved its audience in its fourth episode but remains below breakout performance, reaching 770,000 total viewers and 220,000 viewers aged 14–49 (6.8% market share). DWDL's ratings roundup for April 29, 2026, also reports Vox's new season opener "Doc Caro - Leben hautnah" at 770,000 viewers and 6.3% among 14–49, with the follow-up program "110 im Dauereinsatz" climbing to 8.6%. RTLzwei's "Kampf der Realitystars" drew modest 14–49 shares (3.8% and 4.2%), while Kabel Eins' film "Operation Walküre" achieved 5.5% (14–49) with ~750,000 viewers. ZDFneo led among linear channels in total reach with shows peaking at 1.43 million viewers.
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