Observed Signal · Jul 28, 2026 · Audience Measurement / Metrics Report · Source: DWDL · Impact: 2/5 · Sentiment: Positive
RTL+ Reality Hit 'Bad Boyfriends' Reaches 0.815M Streamers
RTL+'s reality format 'Bad Boyfriends', produced by Filmpool, continued to grow in its third week: AGF measured a weekly streaming net reach of 0.815 million for the period 13–19 July 2026. Long-running soap 'GZSZ' also performed strongly on RTL+, reaching 1.069 million streamers that week. AGF's program-brand ("Programmmarke") streaming ranking for calendar week 29 was dominated overall by the FIFA World Cup (ZDF 7.359 million, ARD 5.293 million). The AGF measure — introduced in 2024 — reports net reach on broadcasters' own platforms and excludes YouTube and social networks.
AGF streaming net-reach figures show audience growth for reality formats on RTL+, valuable for publishers, advertisers and planning, but this is a routine audience metric update rather than an industry-shifting policy or technology change.
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Key Takeaways & Evidence Grounding
- 'Bad Boyfriends' (produced by Filmpool) reached a weekly streaming net reach of 0.815 million viewers (week of 2026-07-13 to 2026-07-19) on RTL+ according to AGF.
- 'Gute Zeiten, Schlechte Zeiten' (GZSZ) had a streaming net reach of 1.069 million in the same reporting week.
- ZDF's FIFA World Cup streaming net reach was 7.359 million and ARD's was 5.293 million in calendar week 29.
- AGF's 'Programmmarke' measurement (introduced in 2024) reports streaming net reach limited to broadcasters' own platforms and excludes YouTube and social networks.
Connected Companies & Entities
8 Entities mapped“The ZDF, which among other things broadcast the final, reached a weekly streaming net reach of 7.359 million people in streaming....”
“ARD ranked with 5.293 million in streaming in the same week....”
“The table lists 'Two and a half Men' — Amazon — with a streaming net reach of 0.505 million....”
“The table lists 'Welt News' — Axel Springer — with a streaming net reach of 0.457 million....”
“URL to this article: https://www.dwdl.de/... © DWDL.de GmbH, 2001-2026...”
“In the week between 13 and 19 July, according to AGF measurement, 0.815 million people came into contact with 'Bad Boyfriends' content on RT...”
“In the week between 13 and 19 July, according to AGF measurement, 0.815 million people came into contact with 'Bad Boyfriends' content on RT...”
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Streaming Reach: 'Prominent getrennt' Hits Record
DWDL reports AGF Videoforschung streaming net-reach rankings for calendar week 19 (May 4–10, 2026). RTL+ saw strong performance from reality formats: RTLzwei's 'Kampf der Realitystars' reached 1.000 million weekly net viewers, while 'Prominent getrennt' rose by 226,000 to a new streaming best of 0.996 million. Amazon's 'The Boys' reached 1.084 million viewers, placing it ahead of ARD's 'Tatort' (1.034 million). News programming led the cross-provider chart with the 'Tagesschau' on top (1.642 million), followed by DAZN's Champions League (1.601 million) and RTL's 'ntv Nachrichten' (1.291 million). The data are from AGF SCOPE (version 1.15) for the period 04.05.2026–10.05.2026 and cover streaming-only net reach by program brand.
RTL+ Outperforms with GZSZ and Reality Shows Amid Streaming Slump
During the week of 22–28 June 2026 the FIFA World Cup dominated streaming program-brand reach in Germany, with ARD’s Sportschau leading at roughly 7.05 million streaming net reach and ZDF’s World Cup coverage at about 3.38 million. Outside sports and news brands, overall streaming demand was weak, but RTL+ stood out: the service achieved five Top‑10 program‑brand placements driven by Gute Zeiten, Schlechte Zeiten (≈0.96m) and several reality formats (Prominent getrennt ≈0.98m; Ex on the Beach ≈0.73m; Temptation Island ≈0.62m). The ranking and figures are drawn from AGF Videoforschung (AGF SCOPE 1.15) for the reporting period. The results highlight the strong pull of event TV (World Cup) and the relative importance of broadcaster-owned streaming catalogues and formats for reach during low-demand weeks.
The Boys and Kampf der RealityAllstars Pass One Million
AGF Videoforschung data for calendar week 18 (27 April–3 May 2026) show seven program brands exceeded one million weekly streaming net-reach in Germany. Top streaming program brands included ZDFheute (1.778m), Tagesschau (1.460m), ntv Nachrichten (1.439m) and RTLzwei’s Kampf der Realitystars (1.132m). Amazon’s series The Boys reached 1.033m viewers in streaming that week. The figures were reported by DWDL.de on 12 May 2026 and are based on AGF SCOPE 1.15 (package: 17606, evaluated 11 May 2026). The article highlights that AGF’s “program brand” metric—introduced in 2024—measures reach across linear and streaming on publishers’ own platforms and that Prime Video has participated in the AGF reporting only since November.
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