Observed Signal · Jun 25, 2026 · Audience Measurement Report · Source: DWDL · Impact: 2/5 · Sentiment: Neutral
RTL+ Outperforms with GZSZ and Reality Shows Amid Streaming Slump
During the week of 22–28 June 2026 the FIFA World Cup dominated streaming program-brand reach in Germany, with ARD’s Sportschau leading at roughly 7.05 million streaming net reach and ZDF’s World Cup coverage at about 3.38 million. Outside sports and news brands, overall streaming demand was weak, but RTL+ stood out: the service achieved five Top‑10 program‑brand placements driven by Gute Zeiten, Schlechte Zeiten (≈0.96m) and several reality formats (Prominent getrennt ≈0.98m; Ex on the Beach ≈0.73m; Temptation Island ≈0.62m). The ranking and figures are drawn from AGF Videoforschung (AGF SCOPE 1.15) for the reporting period. The results highlight the strong pull of event TV (World Cup) and the relative importance of broadcaster-owned streaming catalogues and formats for reach during low-demand weeks.
Provides weekly audience reach data showing World Cup event dominance and highlights RTL+'s relative streaming strength; useful for publishers, advertisers and media planners but not industry‑shifting.
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Key Takeaways & Evidence Grounding
- ARD's 'Sportschau' had a streaming net reach of approximately 7.051 million in the week of 22–28 June 2026.
- ZDF's World Cup streaming coverage had a net reach of approximately 3.378 million in the same week.
- RTL+ achieved five Top‑10 placements in the cross-provider streaming program‑brand ranking for KW 26.
- RTL program brands and their streaming net reaches: 'Prominent getrennt - Die Villa der Verflossenen' 0.984m; 'Gute Zeiten, Schlechte Zeiten' 0.957m; 'Ex on the Beach' 0.728m; 'Temptation Island' 0.618m; 'Der Bachelor' 0.487m.
- Source of data: AGF Videoforschung (AGF SCOPE 1.15); measurement period 22.06.2026–28.06.2026; evaluation type: Programmmarke (program brand).
Connected Companies & Entities
8 Entities mapped“RTL+ was the notable exception among providers and was rewarded with five Top‑10 placements in the streaming program‑brand ranking....”
“The ARD 'Sportschau' led the streaming program‑brand ranking with a net reach of just over 7 million, driven by the only Germany match on AR...”
“ZDF's World Cup streaming coverage reached 3.378 million viewers in the week of 22–28 June 2026....”
“The strongest Amazon offering in the ranking was 'Off Campus', though it has since lost momentum....”
“Joyn failed to secure a Top‑20 placement in the cross‑provider streaming ranking....”
“Welt News (Axel Springer) appeared in the ranking with a streaming net reach of 0.468 million....”
“The data and rankings were published by AGF Videoforschung (AGF SCOPE 1.15) for the period 22.06.2026–28.06.2026....”
Related Market Signals & Shifts
Recent verified developments and strategic activity across this market segment.
Reality Shows Reach Streaming Records in Germany
AGF Videoforschung data for calendar week 33 (10–16 August 2026) shows strong streaming reach for German and international program brands. Public broadcasters led the ranking: ARD’s Sportschau topped streaming with 2.744 million net reach, followed by ZDFheute (2.617M) and ZDF’s Sportstudio Live (2.477M). Among commercial content, Amazon/Prime Video’s Reacher reached 1.421 million, while RTL formats saw growth: Ex on the Beach reached 0.912M and Die Verräter 0.665M (665,000 viewers in the week). Joyn’s Villa der Versuchung and other shows are listed in the top 20. The figures use AGF’s “Programmmarke” streaming net reach reporting (AGF SCOPE 1.16) and cover reach on broadcasters’ own streaming platforms only (excludes YouTube and social networks).
Streaming Reach: 'Prominent getrennt' Hits Record
DWDL reports AGF Videoforschung streaming net-reach rankings for calendar week 19 (May 4–10, 2026). RTL+ saw strong performance from reality formats: RTLzwei's 'Kampf der Realitystars' reached 1.000 million weekly net viewers, while 'Prominent getrennt' rose by 226,000 to a new streaming best of 0.996 million. Amazon's 'The Boys' reached 1.084 million viewers, placing it ahead of ARD's 'Tatort' (1.034 million). News programming led the cross-provider chart with the 'Tagesschau' on top (1.642 million), followed by DAZN's Champions League (1.601 million) and RTL's 'ntv Nachrichten' (1.291 million). The data are from AGF SCOPE (version 1.15) for the period 04.05.2026–10.05.2026 and cover streaming-only net reach by program brand.
World Cup Tops Streaming; 'Bachelors' and 'Die Spur' Rise
AGF Videoforschung data for the week of 8–14 June 2026 shows World Cup-related content leading streaming reach in Germany, with ARD’s World Cup content reaching 5.862 million users and ZDF’s World Cup content 4.594 million. News brands also crossed the million‑viewer mark (ntv Nachrichten, Tagesschau, ZDFheute), while Axel Springer’s Welt News posted a seven‑week high (0.839 million). Reality format Die Bachelors reached a new streaming weekly high of 0.545 million viewers after its free‑TV launch assisted streaming uptake. The ZDF documentary series Die Spur appeared in the AGF Top 20 for the first time, with 0.532 million streaming viewers for the episode “Vermisst: Die Deutsche aus den Epstein‑Files.” Source: AGF SCOPE 1.15; reported by DWDL.de on 2026‑06‑23.
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