Observed Signal · Aug 6, 2026 · Technical Release · Source: https://github.com/prebid/Prebid.js/releases.atom · Impact: 2/5 · Sentiment: Neutral

Prebid.js 11.29.0 Release

Executive Signal Summary

Prebid.js v11.29.0 was published on 2026-08-06 (commit f8feaa9) with new adapters, maintenance updates, and bug fixes. Notable items include the initial release of a DevTools MCP module, new HyperBrainz and Synapse HX bid adapters, a fix for analytics provider configuration types, and multiple maintenance updates across bid adapters (e.g., TripleLift, Yieldmo, VISX). Source tarball and zip artifacts were published with the release.

Polaris7 AgentPolaris7 Strategic Assessment
High Confidence

A routine technical release for the Prebid.js header bidding library adding new adapters, a DevTools module, and bug fixes — relevant to publishers and integrators but not industry-shifting.

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Key Takeaways & Evidence Grounding

  • Prebid.js version 11.29.0 was released (commit f8feaa9) on 2026-08-06.
  • New features: HyperBrainz Bid Adapter (new) and DevTools MCP module (initial release).
  • Bug fix: core analytics provider configuration types were fixed.
  • Maintenance: Synapse HX Bid Adapter initial release and multiple adapter updates (TripleLift, Yieldmo, Ocm, Vidazoo, VISX, Copper6SSP, AdPlus, IntentIq migration, LunamediaHB transfer to Ferio).
  • Release assets include source zip and tar.gz published at 2026-08-06T13:43:02Z.
Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: https://github.com/prebid/Prebid.js/releases.atom•Published: Aug 6, 2026
Original Coverage Title: “Release Prebid 11.29.0 Release · prebid/Prebid.js”

Related Market Signals & Shifts

Recent verified developments and strategic activity across this market segment.

Header BiddingJul 8, 2026

Prebid.js 11.23.0 Released

Between July 8–20, 2026 Prebid published three Prebid.js releases: 11.23.0 (2026-07-08, commit 495a6b6), 11.24.0 (2026-07-14, assets ts 2026-07-14T16:59:08Z) and 11.25.0 (2026-07-20, commit 3701f58). The releases introduced new bid adapters (MediaGo Technology LLC and JJTech in earlier updates; Pinelake and OCM in 11.25.0), core fixes (escaping user‑sync iframe URLs, PBS host‑company vendor consent check, TCF control TypeError fix, gamAdserverVideo cust_params array encoding) and bug fixes (TeqBlaze undefined bidfloor, mobile GAME_MANUAL_INTERSTITIAL rendering, usersync iframe styling). Maintenance and quality improvements included Equativ adapter enhancements (placementuuid + forwarded inventory), Aso GVL IDs, Cortex regional endpoints, build/dependency bumps, CI/e2e/workflow fixes, removal of deprecated istanbul, lint fixes, and published source archives.

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Header BiddingAug 24, 2026

Prebid.js 11.30.0 Released

Prebid.js 11.30.0 and 11.31.0 were published on the project's GitHub releases. 11.30.0 delivered core build updates including an ES5 second-pass via Babel, a new public removeUserSyncs() API, new features (SuperEdge adapter, anonymised id system module, advertronic and Bid Espresso adapters), TypeScript fixes for NPM consumers, and attached source artifacts (zip/tar.gz). 11.31.0 is a technical patch introducing a core change to run post‑auction tracking pixels as background tasks, a build fix to exclude dead browsers from browserslist, and several maintenance updates across adapters and tooling: Engerio schain support, Optable RTD typings, Geoedge docs fixes, an MS Bid Adapter test fix, and Taboola OpenRTB2 language and nurl/burl handling. 11.31.0 was published via github-actions and references commit 495b2a3.

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Header BiddingJun 4, 2026

Prebid.js 11.15.0 Released

Prebid.js v11.15.0 was released on 2026-06-04 via the prebid/Prebid.js GitHub repository. The release includes core PRs (consent/legal-basis improvements, bid desirability adjustment, and enforcement of accessRequestCredentials), new features and adapters (Vuukle ortbConverter rewrite with video/native and new endpoint; Hubvisor analytics adapter; new ferio adapter; Ogury instream video support; Acxiom realid userID module), multiple bug fixes (including Criteo Id System and hb_cache_host fixes), and a range of maintenance updates across many bid adapters, identity modules and build/test tooling. Source archives (zip and tar.gz) were published with the tag.

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