Observed Signal · Apr 8, 2026 · Publication · Source: State of Streaming · Impact: 2/5 · Sentiment: Neutral
Integral Ad Science Directory Profile
The State of Streaming publisher page aggregates recent streaming and CTV-focused coverage and resources, listing multiple article headlines about industry topics (Roku reach, Netflix ad infrastructure, contextual targeting, household IDs, shoppable TV, etc.). The page includes a directory entry for Integral Ad Science (IAS), described as a data and measurement company providing brand safety, viewability and fraud-detection services for CTV and streaming advertising. The site also links to resources (podcast, directory, asset library) and navigation to broader State of Streaming content. The page appears to be a publisher listing/overview rather than a single news story.
Aggregated publisher page listing multiple streaming- and AdTech-related articles and a directory entry for Integral Ad Science; useful industry reading but not a single industry-shifting announcement.
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Key Takeaways & Evidence Grounding
- State of Streaming publishes an aggregated list of streaming- and CTV-related article headlines and resources.
- Integral Ad Science appears in the State of Streaming directory as a Data & Measurement company focused on brand safety, viewability, and fraud detection for CTV and streaming advertising.
- The page includes headlines referencing industry items such as "Roku Surpasses 100 Million Streaming Households" and "QVC Files Chapter 11: The Evolution Of Shoppable TV."
- The page footer shows © 2026 State of Streaming.
Connected Companies & Entities
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Related Market Signals & Shifts
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State of Streaming Adds Means TV Profile
State of Streaming is a publisher covering streaming, CTV and related adtech topics. The page lists multiple article headlines and resources (articles, briefing, chat, USPI rankings, podcast, directory, asset library) and includes a company entry for Means TV: a worker-owned cooperative streaming app headquartered in Detroit, founded in 2019. Headlines on the page reference industry items such as Roku surpassing 100 million streaming households, Netflix’s $3 billion ad business running on Amazon infrastructure, FreeWheel extending AI contextual targeting, TiVo Ads building a household ID that extends to cars, and QVC filing Chapter 11. The site footer shows © 2026 State of Streaming and provides navigation links and RSS/sitemap endpoints.
State of Streaming Adds Stadium Profile
State of Streaming is a publisher index page aggregating recent coverage, briefs and resources about the streaming/CTV ecosystem. The page lists multiple article headlines covering topics such as Roku passing 100 million streaming households, Netflix’s ad business running on Amazon infrastructure, contextual targeting and AI for premium video, TiVo Ads’ household ID work, and other CTV/streaming industry items. The site provides links to articles, a podcast, a directory, an asset library, and publisher/company profiles — including a profile for Stadium, a free sports streaming app headquartered in Chicago (founded 2017). The page footer shows © 2026 State of Streaming and exposes navigation to articles, briefings, chat and USPI rankings.
State of Streaming: Streaming Intelligence Publisher
State of Streaming is a specialized publisher and intelligence service focused on streaming video, Connected TV (CTV), and advertising strategy. The site publishes three stories per day and offers products including The Terminal — a streaming intelligence dashboard — and the Unified Streaming Power Index (USPI), a proprietary ranking of streaming platforms. Content covers ad tech and distribution topics (examples: Roku, Netflix, Amazon, YouTube, FreeWheel, TiVo Ads) and the publisher provides a podcast, briefing newsletter (SOS. Brief), directory, asset library, and paid collaboration opportunities with platforms, ad tech vendors, and data providers. The About page positions State of Streaming as a subscription-driven, industry-focused research publisher for streaming and advertising professionals. Copyright year shown is 2026.
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