Observed Signal · Aug 7, 2026 · Ratings Report · Source: DWDL · Impact: 2/5 · Sentiment: Neutral

‘Gefragt - gejagt’ hits season‑best ratings

Executive Signal Summary

DWDL/AGF audience data shows ARD's quiz Gefragt - gejagt performed strongly on two August 2026 dates: on 6 Aug its 18:00 edition drew 1.80 million viewers (16.4% share) and a season‑best 15.9% among 14–49-year-olds (190,000), with the season averaging roughly two million viewers. On 15 Aug it was the most successful non-sport primetime format with 2.72 million viewers and a 16.7% share, though younger-demo shares were lower (710,000 / 12.8% in 14–59; 220,000 / 8.7% in 14–49). ZDF dominated the afternoon on 6 Aug with Bares für Rares (1.70m; 25.1%) and Rosenheim‑Cops (2.08m; 28.1%). On 15 Aug Sat.1 posted a weak day (3.3%); its documentary reached 400,000 (2.8% core), while ProSieben and Vox each achieved a 6.9% day share. Data: AGF SCOPE 1.15 / AGF Videoforschung.

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Provides concrete TV audience and demo share figures relevant to TV ad buyers, schedule planning and linear inventory valuation, but is a routine ratings update rather than industry‑shifting news.

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Key Takeaways & Evidence Grounding

  • 6 Aug 2026 — Gefragt - gejagt (ARD) drew 1.80 million viewers at 18:00 (16.4% overall) and 190,000 viewers (15.9% season‑best) in 14–49; season avg ~2 million.
  • ZDF dominated afternoons on 6 Aug: Bares für Rares 1.70 million (25.1%) and Rosenheim‑Cops 2.08 million (28.1%).
  • 15 Aug 2026 — Gefragt - gejagt reached 2.72 million viewers in primetime and a 16.7% overall share; 710,000 / 12.8% in 14–59 and 220,000 / 8.7% in 14–49.
  • 15 Aug 2026 — Sat.1 recorded a low daily market share of 3.3%; its documentary attracted 400,000 viewers (2.8% in the core target); ProSieben and Vox each reached a 6.9% day share.
  • Source: AGF SCOPE 1.15 / AGF Videoforschung (preliminary weighted viewing data); figures reported by DWDL.de.

Connected Companies & Entities

10 Entities mapped

“The ARD quiz show "Gefragt - gejagt" drew 1.80 million viewers at 18:00 and was described as part of ARD's early evening lineup....”

“The article states the source for all data as AGF SCOPE 1.15 from AGF Videoforschung....”

“ZDF dominated the afternoon lineup, with Bares für Rares averaging 1.70 million viewers (25.1%) and Rosenheim‑Cops reaching 2.08 million (28...”

“The article is published on DWDL.de and the page footer lists © DWDL.de GmbH, 2001-2026....”

Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: DWDL•Published: Aug 7, 2026
Original Coverage Title: “"Gefragt - gejagt" steigert sich auf beste Quote der Staffel - DWDL.de”

Related Market Signals & Shifts

Recent verified developments and strategic activity across this market segment.

TV (linear)Jul 21, 2026

"Gefragt - gejagt" succeeds in anniversary week

ARD doubled the programming of its quiz show "Gefragt - gejagt" ahead of the 1,000th episode and achieved strong linear-TV ratings on Monday: the 18:00 broadcast averaged 1.92 million viewers (16.1% market share) and a later repeat reached 1.97 million (12.7%). Among 14–49-year-olds the first show posted 10.2% and the later slot 7.3%. At the same time, a repeat of ZDF's "SOKO Potsdam" recorded an unprecedented 10.3% among 14–49 and ZDF overall posted 2.89 million viewers (22.9%). Daytime ZDF programs like "Bares für Rares" and "heute - in Europa" also delivered high market shares. Data source: AGF (AGF SCOPE 1.15).

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TV (linear)Jun 10, 2026

Quiz Show and Women's World Cup Qualifier Tie in Ratings

DWDL reports on TV audience figures for June 9, 2026: Das Erste’s quiz show “Gefragt - gejagt” reached a season-best 2.38 million viewers (19.3% market share), narrowly ahead overall of ZDF’s women’s World Cup qualifier, which attracted 2.35 million viewers (16.4%). Demographically the football match performed better with younger viewers (190,000 in 14–49; 11.3% share) versus the quiz (6.2% in 14–49). In primetime Das Erste’s “Die Kanzlei” (3.18 million; 16.2%) and “In aller Freundschaft” (2.89 million; 14.6%) were the reach leaders, while a ZDF documentary drew 1.53 million (7.8%). All audience data are attributed to AGF (AGF SCOPE) and are described as preliminary, weighted TV measurement figures.

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TV (linear)Aug 9, 2026

‘Quiz-Champion’ Sets Record Among Younger Viewers

ZDF's quiz show 'Der Quiz-Champion' recorded an unusually high market share among younger viewers on Saturday, achieving 15.8% in the 14–49 group and 16.8% in the 14–59 group, with 3.07 million total viewers. The overall audience winner was a repeat on Das Erste, the crime drama 'Die Toten am Meer - Tod an der Klippe', which reached 3.48 million viewers (21.2% share). A later 'Barcelona' crime drama averaged 1.51 million viewers (11.2% overall, 3.5% among 14–49). The jointly broadcast 'Sommer-Spaß mit Andy Borg' on SWR and MDR attracted 1.76 million viewers in total (0.98m on SWR, 0.78m on MDR) and an 11% overall market share, performing better with older audiences. Data source: AGF SCOPE 1.15 (AGF Videoforschung).

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