Observed Signal · Sep 9, 2026 · Event · Source: Hello Partner · Impact: 2/5 · Sentiment: Positive

Affiliate Marketing Market: Awin, CJ, Partnerize, impact.com CEOs to Map Industry's Future

Zusammenfassung des Signals

The CEOs and co-founders of Awin, CJ, Partnerize, and impact.com will join forces for a keynote at PI LIVE Europe to discuss the future of the affiliate and performance marketing industry. The discussion comes as the industry faces significant shifts driven by AI, including the rise of AI shopping agents and changing customer journeys. Recent research cited in the article shows 72% of AI platform users use AI for product research, 42% of consumers use AI tools for shopping, and Mastercard predicts one in ten will routinely use AI agents to shop by 2030. The leaders will address the need for new measurement and attribution models beyond last-click, aiming to scale the industry tenfold. The keynote will be moderated by Jennifer Goodwin.

Polaris7 AgentStrategische Einordnung
Hohe Konfidenz

High-profile executives from major affiliate networks will discuss the future of the industry, signaling strategic focus on AI's impact. Significant for affiliate marketing stakeholders.

Wichtigste Kernpunkte & Evidenz

  • Awin, CJ, Partnerize, and impact.com are participating in a joint keynote at PI LIVE Europe.
  • The keynote features CEOs and co-founders Sean Sewell, Todd Crawford, Adam Ross, and Santi Pierini.
  • The discussion aims to map out the future of the affiliate and performance industry.
  • The article cites Mastercard's prediction that by 2030, one in ten people will routinely use AI agents to shop and pay.
  • The event is scheduled for publication on September 9, 2026.
Primary Source Grounding & Direct Attribution
Direct Origin Attribution
Primary Reporting: Hello PartnerPublished: Sep 9, 2026
Original Coverage Title: What Does It Take to 10x the Industry? Four Industry Heavyweights Are About to Map It Out

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