AppMagic

Unternehmensdaten

Offizieller Name

AppMagic Inc.

Einheitentyp

COMPANY

Gegründet

2016

Hauptsitz

131 Continental Drive, Suite 301, Newark, New Castle County, Delaware, 19713, USA

Unternehmensgröße

50–200

Marktrolle

AdTech Vendor

Offizielle Website

appmagic.rocks

Was AppMagic macht

AppMagic operates a data-centric B2B SaaS model. It aggregates and organises large-scale app-store, monetisation, and advertising intelligence data, then packages that information into a subscription platform used for market analysis, competitor tracking, and strategic decision-making. Value is created by reducing the time and effort required for customers to estimate market size, monitor rivals, assess ad creative activity, and identify growth opportunities across mobile apps and PC games.

Strategische Einordnung

KI-gestützte Einordnung aus der bestehenden Unternehmensrecherche; Interpretation und belegte Fakten sind zu unterscheiden.

AppMagic is a private B2B software company that provides a market intelligence and analytics platform for the mobile app and PC gaming sectors. Its platform combines app-store performance estimates, advertising intelligence, creative tracking, and competitive benchmarking into a single interface used for market research, strategy, and campaign planning. The company generates revenue through recurring software subscriptions for access to its analytics platform and underlying proprietary datasets. Its paying customers are mobile game publishers, app developers, user acquisition teams, product managers, analysts, agencies, and potentially investors seeking intelligence on app and gaming markets.

Geschäftsmodell und Monetarisierung

AppMagic primarily monetises through recurring B2B SaaS subscriptions. Pricing is described as tiered based on depth of data access, number of users, and access to feature modules such as advertising intelligence and advanced analytics. Commercial value is tied to access to the analytics dashboard, proprietary aggregated datasets, and premium intelligence workflows for app and game market research.

Platform subscriptions

Software Subscription

Premium data access tiers

Software Subscription

Advanced analytics or ad intelligence modules

Software Subscription

Produkte und Fähigkeiten

Für diese Ansicht liegen keine Produkte mit zugeordneten Quellen vor.

Produkte und Marktkategorien

Zuletzt erfasste Signale

Datumsangaben beziehen sich auf die Quellenveröffentlichung. Ältere Einträge sind historischer Kontext, kein Beleg für ein neues Ereignis.

• King's Minecraft Blast returns in soft launch

  2026-09-30mobilegamer.biz

  Mobile Gaming · Erfasster Impact-Score: 2/5

  King has returned its Minecraft Blast match-3 puzzle game to soft launch, now available on Google Play in Malaysia. The updated version features new game assets, a new trailer, and an expanded feature set including six new blockers, four new chapters, daily play rewards, a new Raid Tournament, a weekly leaderboard, and a customizable companion system. The game is a spin-off of Minecraft, developed in collaboration with Mojang Studios. It was previously soft launched on iOS in Malaysia and Canada in November 2025, but was removed from testing a month later. The new build shows significantly updated graphics and a new store description, emphasizing world-building and customization elements. This move indicates King's continued investment in the franchise, aiming to capture the mobile puzzle audience with a familiar IP.

  • Minecraft Blast is back in soft launch on Google Play in Malaysia.
  • The game features six new blockers, four new chapters, daily play rewards, a Raid Tournament, weekly leaderboard, and customizable companion system.

• Gameloft Sunsetting Minion Rush After 13 Years

  2026-09-28mobilegamer.biz

  Mobile Gaming · Erfasster Impact-Score: 1/5

  Gameloft is shutting down Minion Rush, its long-running mobile game based on the Minions franchise, after 13 years. The game will be removed from app stores and in-app purchases disabled on October 30, 2026, with servers shutting down on January 29, 2027. Players can continue playing offline after server closure, but no content updates will follow. A special farewell event will run in October, with potential price and reward adjustments. Gameloft cited the evolving mobile gaming landscape as the reason for the wind-down. The game has nearly 500 million downloads and generated over $45.7 million in in-app purchases, according to AppMagic estimates.

  • Gameloft will remove Minion Rush from app stores and disable in-app purchases on October 30, 2026.
  • Minion Rush servers will shut down on January 29, 2027.

• GTA-like mobile game OneState earns $85.6M from IAP

  2026-09-23mobilegamer.biz

  Gaming · Erfasster Impact-Score: 2/5

  ChillBase, the Cyprus-based developer of the GTA-style mobile roleplaying game OneState, has reportedly earned $85.6 million in in-app purchases (IAP) since its launch in April 2022, according to AppMagic estimates. The game has seen 62.3 million downloads and currently generates over $5 million per month. Founder Matvei Lipatnikov declined to confirm the figures but noted that revenue from the web store would push the total higher. OneState avoids ad monetization to preserve immersion, instead relying on in-game purchases, including purchases made by player-run gangs. The studio, which started with 20 employees, now employs hundreds across multiple countries. Lipatnikov remains confident about the game's future, expecting a positive impact from the upcoming GTA 6 release.

  • OneState generated $85.6 million in IAP revenue since launch in April 2022.
  • OneState has been downloaded 62.3 million times.

• Brawl Stars and Duolingo Launch Crossover Event

  2026-09-17

  2 QuellenMobilegamer.biz·PocketGamer.biz

  Mobile Gaming · Erfasster Impact-Score: 2/5

  Supercell and Duolingo have launched a global crossover event featuring Brawl Stars' character Spike and Duolingo's mascot Duo. Running from September 19 to September 30, the event follows playful social media rivalry. In Brawl Stars, Duo becomes a boss in a new 20v1 game mode, while Spike appears in Duolingo as part of a limited-time Quest. Completing Duolingo challenges unlocks Spike in Brawl Stars, encouraging cross-platform engagement with exclusive rewards and community events. This partnership highlights the trend of cross-promotional marketing between mobile games and consumer apps. AppMagic estimates Duolingo has generated $2.62 billion in lifetime IAP revenue, while Brawl Stars has earned $2.42 billion. Duolingo previously ran crossovers with Genshin Impact and Angry Birds.

  • Supercell and Duolingo announced a crossover between Brawl Stars and Duolingo, running from September 19-30.
  • Duo becomes a boss in a new 20v1 Brawl Stars game mode, while Spike appears in Duolingo as a limited-time Quest.

• July 2026 Mobile Game Charts and Market Trends

  2026-08-13pocketgamer.biz

  Interactive Entertainment (Gaming) · Erfasster Impact-Score: 2/5

  PocketGamer’s July 2026 mobile games report (data from AppMagic) details downloads and revenue rankings for mobile games and publishers. Pokémon Go surged during its 10th anniversary and a free Go Fest, earning $141.5M and rising to fifth place. Tencent’s Honor of Kings remained the top-grossing title, while Roblox, Microfun’s Gossip Harbor and PUBG Mobile also posted strong results. Türkiye’s Smash Fest (Flow Games) achieved a breakout month with 10.2M installs and a large month-over-month increase. Across the industry, mobile games generated $6.8B in gross revenue and 4.5B new downloads in July 2026. The report highlights notable publisher movements (Tencent, Century Games, Playrix, HoYoverse) and regional instal spikes tied to events such as the World Cup.

  • Pokémon Go earned $141.5 million in July 2026, a 229% increase from June, rising from 19th to 5th place in revenue charts.
  • Smash Fest (Flow Games) generated 10.2 million downloads in July 2026, a 343% month-over-month increase, and revenue rose from $692,000 in June to $3.4 million in July.

Unternehmensbeziehungen vertiefen

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