Zoom

The company operates a horizontal enterprise SaaS model focused on unified communications and collaboration. It provides a suite of cloud services for video meetings, telephony, contact centre operations, chat, whiteboarding, webinars, events and AI‑based productivity, delivered through desktop, mobile and room endpoints. Value is created by replacing or consolidating disparate legacy tools (PBXs, on‑premise conferencing, separate webinar and contact‑centre systems) into a single managed cloud platform administered centrally by IT and operations teams.

Revenue is generated from recurring subscriptions sold on monthly or annual contracts, typically priced per user seat, host, room or agent, with feature and capacity differentiation across tiers. Additional value is created through integrations with third‑party applications, government‑compliant hosting for public sector customers, and by embedding AI features that make existing workflows (meetings, support, documentation) more efficient, thereby increasing stickiness and upsell opportunities across the portfolio.

Zoom Communications, Inc. is a United States–based provider of cloud communications software founded in 2011. Its core platform delivers video meetings, voice over IP telephony, conference‑room systems, webinars and virtual events, contact centre software, team chat, whiteboarding and AI‑assisted productivity tools, with a compliant variant for the US public sector.

The company generates revenue primarily from paid software subscriptions for organisations, with free tiers used as a funnel into paid plans. Its customers are individuals, SMEs, large enterprises, educational institutions and public‑sector bodies that pay for user seats, meeting hosts, room licences, telephony plans, contact centre seats and event capacities, sometimes bundled into “all‑in‑one” workplace suites and government‑specific deployments.