Uberall
Multi-location marketing software for listings, reviews, social and local visibility.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- uberall GmbH
- Entity type
- COMPANY
- Founded
- 2013
- Headquarters
- Hussitenstraße 32–33, 13355 Berlin, Germany
- Company size
- 201–500
- Market role
- MarTech Vendor
- Official website
- uberall.com
What Uberall does
Uberall operates a software subscription model built around a central location data layer for businesses with many physical outlets. It creates value by helping customers maintain accurate business information, improve local discoverability, manage reputation, coordinate local social activity, automate customer messaging and measure performance across distributed locations. The platform is designed as a bundled operating layer, which supports expansion from a single product into broader adoption across marketing, operations and customer experience teams.
Category differentiation
Uberall is a B2B multi-location marketing software provider, not a ride-hailing or consumer mobility service. It competes more closely with local presence and reputation platforms than with general ad networks or foundational AI model providers.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Uberall is a German B2B software company that provides a multi-location marketing platform for brands, franchises, agencies and enterprise teams managing large networks of physical locations. Its platform helps customers control business listings, location data, reviews, social publishing, local landing pages, messaging and analytics across search, maps, directories, social platforms and customer communication channels. The company makes money primarily through recurring SaaS subscriptions, with pricing likely linked to the number of locations, activated product modules and enterprise scale. It also has exposure to usage-linked revenue in areas such as social advertising and premium platform capabilities. Uberall strengthened its North American position through the acquisition of MomentFeed, extending its relevance for enterprise location marketing buyers.
Company news briefing
Briefing updated:
Uberall has partnered with AMPECO to integrate EV charging station data across maps and AI assistants, reflecting a strategic expansion into the energy sector. This focus is further evidenced by updated company positioning that prioritises the Energy and Hospitality verticals, supported by new client wins including Total Energies and Ionity. Additionally, the company has relocated its United States headquarters to San Francisco to facilitate its ongoing international growth and industry diversification.
Business model & monetisation
The company primarily monetises through recurring SaaS subscriptions priced by product tier, module access and number of managed locations. Additional monetisation likely comes from higher-value enterprise packages, premium AI and automation features, integration-enabled upsell and usage-linked revenue tied to managed social advertising activity. Its commercial strategy is platform bundling: land with listings or review management, then expand into analytics, social, pages, messaging and automation.
- Platform subscriptions for listings, reviews, social, analytics, pages and messaging
- Software Subscription
- Enterprise tiering by number of managed locations and scale
- Software Subscription
- Social advertising-related usage and campaign activity
- Percentage Take-Rate
- Premium AI automation and advanced integrations
- Software Subscription
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Technology
- Marketing Automation Platform
- Conversational AI & Chatbots
- Self-Serve Ad Platform
- Social Media Management Software (SMMS)
- SEO, GEO & SEM Platform
- Customer Experience (CX) / Voice of Customer (VoC)
- Customer Data & Clean Room Platform (CDP/DCR)
- Measurement & Analytics Platform
- Landing Page & Funnel Builder
- Productivity & Collaboration SaaS
Ad Format
Competitors & alternatives
- Yext
Enterprise software for brand visibility, listings, search and reputation management.
- SOCi
Multi-location marketing software for enterprise brands and franchises.
Side-by-side comparisons
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| Strategic Account Manager(Senior) | Global Customer Organisation (GCO) | USA | |
| Senior Product Management Director(Director) | Research & Development | Canada | |
| Lead Software Engineer — Analytics & Reporting(Lead) | Research & Development | Brazil | |
| Solutions Consultant - GEO(Senior) | Global Customer Organisation (GCO) | Spain | |
| DevSecOps Engineer(Senior) | Research & Development | Brazil |
Explore company relationships
Questions about Uberall
What is Uberall?
Uberall is a B2B software platform for managing listings, reviews, local pages, social activity, messaging and analytics across multi-location businesses.
Who uses Uberall?
It is used by multi-location brands, franchises, agencies and enterprise teams in marketing, operations, customer experience and IT.
How does Uberall make money?
It primarily earns recurring SaaS subscription revenue, with pricing based on modules, number of locations and enterprise scale, plus some usage-linked revenue in advertising and premium features.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
14 publicly documented primary sources and citations linked across the market graph.
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