TrustArc

The company operates an enterprise SaaS model providing a modular privacy compliance and data governance platform. Its products cover cookie and consent management, preference management, data subject rights workflows, privacy assessments, data mapping and risk management, and centralised privacy programme governance with a global regulatory library. Customers typically license specific modules based on their compliance scope and integrate them with existing web, CRM, martech, and security systems to operationalise privacy obligations at scale.

Value is created by reducing manual compliance work, standardising workflows, and lowering regulatory and reputational risk from non-compliance with privacy and data protection laws. Additional value comes from continuously updated legal content, controls libraries, and in-house privacy expertise embedded in templates and configurations, allowing customers to maintain alignment with evolving regulations without building equivalent internal tools.

TrustArc Inc is a US-based enterprise software company focused on data privacy, consent, and regulatory compliance. It provides a cloud platform that manages cookie consent, user preferences, data subject rights, data mapping, privacy assessments, and privacy programme governance across multiple jurisdictions.

The company sells primarily to mid-market and large enterprises that need to comply with global privacy and data protection laws. Revenue is generated through modular, quote-based SaaS subscriptions to its privacy and consent platform, typically on annual contracts, supplemented by professional services and optional assurance or certification support. It competes with other privacy and consent management platforms such as OneTrust and BigID.