ST

Stova

Enterprise software for managing in-person, virtual, and hybrid events.

Available information varies by company and source.

Profile record updated:

Company facts

Entity type
COMPANY
Headquarters
New York, NY
Company size
201–500
Market role
B2B SaaS Provider
Official website
stova.io

What Stova does

Stova operates an enterprise event technology model combining software subscription revenue with usage-linked event fees and services revenue. It creates value by giving organisers a unified system for planning, registration, attendee engagement, virtual delivery, reporting, and onsite execution, reducing tool sprawl and improving governance across event portfolios. The company also broadens account value through modular upsells such as mobile apps, lead retrieval, analytics, strategic meetings workflows, and onsite operational support.

Category differentiation

Stova is an enterprise event management software platform, not a consumer ticket marketplace or a general-purpose video conferencing tool. It is closer to Cvent and RainFocus than to pure webinar software or standalone registration vendors.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Stova is a private B2B software company providing event management technology for enterprise event teams, conference organisers, associations, agencies, sponsors, and exhibitors. Its platform covers registration, event marketing, virtual and hybrid event delivery, attendee engagement, mobile event apps, lead retrieval, analytics, strategic meetings management, and onsite event operations. The company sells primarily to organisations running complex, large-scale in-person, virtual, and hybrid events. The business makes money through enterprise SaaS fees, per-event and per-registrant pricing, and additional charges for premium modules and managed onsite services. Stova’s current platform reflects consolidation in the category, with the business rebranded after the merger of MeetingPlay and Aventri and the acquisition of eventcore, positioning it as an end-to-end event technology stack rather than a single-point registration tool.

Company news briefing

Briefing updated:

Stova has formalised a significant leadership transition with the promotion of Anupam Palit to CEO. The company has expanded its enterprise footprint by securing new partnerships with major organisations, including Barclays and Danske Bank. This growth is supported by a focus on managed services and virtual event analytics, designed to help organisers utilise data-driven insights for event execution.

Business model & monetisation

Stova uses a SaaS pricing structure with tiered base platform fees plus variable per-event and per-registration charges. Commercials appear to scale by event size, feature access, and enterprise complexity, with additional monetisation from optional modules such as mobile apps, analytics, lead retrieval, and virtual experience capabilities, alongside managed onsite services for check-in, badge printing, and staffing. This is fundamentally a software subscription model with attached implementation and event operations revenue.

Core event management platform subscriptions
Software Subscription
Per-registration and per-event platform fees
Software Subscription
Premium modules such as mobile app, analytics, and lead retrieval
Software Subscription
Onsite services and operational support
Service Fee

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Competitors & alternatives

  • Whova

    All-in-one SaaS platform for managing business events.

  • Cvent

    Enterprise software for managing, marketing, and sourcing business events.

View all competitors

Side-by-side comparisons

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

  • Stova Rolls Out Five Platform Enhancements

    Platform · Recorded impact score: 2/5

    Stova, an event technology platform, announced a set of platform-wide enhancements under the banner 'Event Success, Evolved.' The updates span registration, email, mobile app, business intelligence, and venue sourcing. New registration templates enable quick, branded site launches. The email editor unifies registration, event communications, and attendee marketing with advanced targeting. Stova Mobile adds gamification features like leaderboards and QR scavenger hunts. Stova BI offers advanced analytics for enterprise customers. A partnership with Meetingselect integrates venue sourcing, providing access to over 500,000 venues. The enhancements are designed to make event planning faster and more intuitive.

    • Stova announced five platform enhancements across registration, email, mobile, analytics, and venue sourcing.
    • New registration templates allow publishing a mobile-responsive, accessibility-compliant registration site in hours.
  • Stova Integrates Meetingselect, Giving Event Pros End-to-End Venue Booking in One Place

    stova.io

    Recorded impact score: 2/5

    Stova announces integration with Meetingselect for end-to-end venue booking, and evolves its platform with five enhancements.

Careers & open positions

Open positions indexed from verified career portals and applicant tracking systems.

PositionDepartmentLocationPosted
Solutions Consultant(Mid-Level)Customer Success & Client OperationsRemote / Unspecified

Explore company relationships

Questions about Stova

What is Stova?

Stova is a B2B event technology company that provides software and services for managing in-person, virtual, and hybrid events.

Who uses Stova?

It is used by enterprise event teams, associations, agencies, corporate meeting planners, exhibitors, sponsors, and other organisations running complex events.

How does Stova make money?

It makes money through enterprise SaaS fees, per-registration and per-event pricing, premium software modules, and managed onsite services.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

14 publicly documented primary sources and citations linked across the market graph.

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