WH

Whova

All-in-one SaaS platform for managing business events.

Available information varies by company and source.

Profile record updated:

Company facts

Entity type
COMPANY
Founded
2013
Headquarters
United States
Company size
201–500
Market role
B2B SaaS Provider
Official website
whova.com

What Whova does

Whova sells an integrated event operations platform to organisations that plan and run events. The company creates value by consolidating registration, marketing pages, attendee engagement, sponsor fulfilment, lead retrieval, and hybrid event delivery into one system, reducing manual work and tool fragmentation for organisers. Revenue is generated through organiser-paid software access, event-based pricing, feature/module upsells, and ticketing-related fees tied to registrations processed on the platform.

Category differentiation

Whova is an event management software company, not a consumer ticket marketplace or a general-purpose marketing automation suite. It competes more directly with event operations platforms than with pure registration-only or webinar-only tools.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Whova is a private US-based software company that provides cloud event management software for organisers running in-person, hybrid, and virtual events. Its platform covers registration, ticketing, event websites, attendee networking, sponsor and exhibitor management, onsite check-in, badge generation, speaker and abstract workflows, and post-event analytics. The attendee-facing app is part of the product experience, but the paying customer is primarily the event organiser. Whova makes money through a B2B SaaS model in which organisers pay based on event size, selected modules, and deployment scope. It also earns transaction-linked revenue from registration and ticketing fees, while enabling organisers to monetise sponsors and exhibitors through in-app placements and lead capture tools. Its customers include conference planners, associations, trade show teams, and corporate event departments seeking a single system rather than multiple point tools.

Company news briefing

Briefing updated:

Whova has integrated Apple Pay and Google Pay into its registration system to streamline ticketing and reduce transaction friction for event attendees. Furthermore, the platform introduced community-supported venue maps, enabling participants to collaboratively update floor plans while organisers retain final authority. These developments focus on optimising the user experience and enhancing on-site logistical support for large-scale events.

Business model & monetisation

The company uses an organiser-paid B2B SaaS model with pricing based on event size, selected features, and configuration. Commercial mechanics include custom event-based software fees, modular upsells for registration, mobile app, hybrid and sponsor functionality, and payment-linked monetisation via registration charges of about 3.0% plus a fixed per-ticket fee. The attendee app is free to end users, and sponsor monetisation is mostly indirect: Whova provides the tooling for organisers to sell exhibitor packages and sponsor placements rather than relying on media sales as its core revenue source.

Event management software access
Software Subscription
Registration and ticketing fees
Percentage Take-Rate
Module upsells for hybrid, sponsor, exhibitor, and onsite tools
Software Subscription
Attendee app access
Ad-Supported

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Competitors & alternatives

  • Airmeet

    B2B platform for virtual, hybrid and managed events.

  • Stova

    Enterprise software for managing in-person, virtual, and hybrid events.

  • Eventbrite

    Event ticketing marketplace and organiser software platform.

View all competitors

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

Careers & open positions

Open positions indexed from verified career portals and applicant tracking systems.

PositionDepartmentLocationPosted
Software Engineer Intern (2027 Summer)(Intern)Product/EngineeringSan Diego, CA
Data Engineer(Mid-Level)Product/EngineeringSan Diego, CA
Data Analyst(Mid-Level)Product/EngineeringSan Diego, CA
Senior Software Engineer(Senior)Product/EngineeringSan Diego, CA
Technical Solutions Specialist(Mid-Level)Sales/Customer RelationsSan Diego, CA

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Questions about Whova

What is Whova?

Whova is a private software company that provides an all-in-one platform for managing in-person, hybrid, and virtual events.

Who uses Whova?

Its main users are event organisers such as conference planners, associations, trade show teams, academic organisers, and corporate event departments.

How does Whova make money?

Whova makes money from organiser-paid software fees, module-based pricing, and registration or ticketing charges tied to events run on its platform.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

13 publicly documented primary sources and citations linked across the market graph.

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