COMPANYAdvertising & Marketing TechnologyHorizontal Enterprise SaaSMarketing Automation

Whova

Whova is a event management SaaS for in‑person, virtual, hybrid and micro events.

Whova operates in the Unclassified segment.

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Founded
2013
Headquarters
7310 Miramar Road, Suite 200, San Diego, CA 92126, USA
Core Segment
Unclassified
Company Size
50–200
Official Links
Website
Verified
2026-03-12

Whova: About

The company operates a B2B SaaS event management model. It provides organiser‑side software for registration, ticketing, agenda and speaker management, check‑in, analytics and post‑event reporting, plus attendee‑facing mobile/web applications for agendas, networking and engagement. Additional modules support virtual and hybrid events, exhibitor and sponsor tools, and lead retrieval.

Value is created by consolidating multiple event workflows into a single platform, reducing manual setup and integrating data across registration, attendance, engagement and leads. Revenue is generated through per‑event licences for larger conferences and events, annual add‑on subscriptions for recurring small events and webinars, and paid add‑ons for exhibitors/sponsors and professional/on‑site services. Payment integrations allow organisers to collect ticket and video‑on‑demand revenue while the company retains platform fees.

Whova: Market Position

Whova, Inc. is a US-based software company that provides an all‑in‑one platform for planning and running conferences, trade shows, association meetings, corporate events, webinars and virtual/hybrid events. Its products cover organiser dashboards, attendee apps, registration and ticketing, virtual and hybrid event delivery, sponsor and exhibitor tools, and lead retrieval.

The company generates revenue primarily by selling event software licences and subscriptions to organisations that run events, with pricing varying by event size and required features. Customers are event organisers at corporations, associations, universities and similar institutions, as well as exhibitors and sponsors who pay for lead capture and exposure. The platform integrates with payment processors so organisers can sell tickets and paid video-on-demand content while paying platform and payment fees.

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