snapAddy

snapAddy operates a multi-product B2B SaaS model centred on contact data workflows. It provides proprietary software that captures contact data from business cards, badges, NFC, voice and online sources, structures that data for CRM systems, and automates enrichment, deduplication and routing. The commercial model combines recurring seat or team-based subscriptions with a freemium product-led entry point for lighter users, plus project-based managed services for large one-off CRM data cleansing assignments.

snapAddy is a German B2B software company that sells CRM-focused data capture, lead research and contact data quality tools. Its product set includes digital business cards and scanning, trade show and field-sales lead capture, online contact research, and workflow automation for deduplication, enrichment and synchronisation of CRM records. The company serves sales teams, marketing teams, CRM administrators and operations functions that need to collect, clean and route business contact data more efficiently.

The business generates revenue mainly through subscription software sold to organisations, with a freemium entry point for individual users of BusinessCards and paid upgrades for teams and enterprise functionality. It also offers project-based data cleansing services for large CRM remediation tasks. snapAddy creates value by reducing manual data entry, improving CRM data quality and accelerating follow-up workflows after meetings, trade shows and prospecting activity.