COMPANY

Sched

Sched is a event management SaaS for scheduling, registration and ticketing.

Analyst Perspective

Sched is a private, bootstrapped B2B software company that provides a cloud-based event management platform for organisers running conferences, festivals, meetings, training programmes and other in-person, virtual or hybrid events. Its platform combines scheduling, registration, ticketing, attendee management, mobile event apps, check-in, badge printing, sponsor management and analytics in one system, with additional workflow support for speaker submissions and AI-assisted planning. The company makes money primarily through SaaS subscriptions and event-scale-based pricing, with plan tiers tied to feature access and attendee volume. Its direct customers are event organisers and institutional teams rather than consumers, including conference planners, educational institutions, nonprofits, corporate learning teams and programme committees seeking a single platform to manage event operations with more predictable costs than assembling multiple point tools.

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Category Differentiation

Sched is event management software for organisers, not a generic calendar app, workforce scheduling tool or consumer ticket marketplace. It competes more directly with event operations platforms than with pure webinar or simple form software.

Sched: About

Sched operates a vertical SaaS model focused on event operations. It provides a single software platform that replaces several separate event tools across planning, programme management, registration, ticketing, attendee engagement and on-site operations. Value is created by reducing operational complexity for organisers, centralising event workflows and supporting repeat event execution across multiple event types. Revenue is generated through recurring software access, plan-based feature tiers, attendee-volume pricing and selected add-ons such as mobile app and enterprise configuration capabilities.

How Sched Works & Monetises

Business model analysis and core revenue streams

Sched uses a SaaS subscription model with tiered plans based on event scale, feature set and attendee volume. It offers a free tier for smaller events, then paid plans that increase with participant counts and capabilities. The pricing model also includes flat-fee registration and ticketing economics designed to make event costs predictable, plus add-on revenue from branded mobile apps, enterprise customisation and higher-tier support or configuration.

Revenue Channels

Platform subscriptionsTiered SaaS plans
Attendee-volume pricingUsage-scaled plan pricing by participant count
Registration and ticketingFlat-fee event commerce tooling
Mobile apps and enterprise add-onsAdd-on and upsell fees

Products & Services in Categories

Verified structural categorizations from the graph

Recent Signals (Sched)

SchedMay 10, 2026

Leadership Update at Sched

Marvin McTaw has been appointed as the Chief Executive Officer, leading the company into its next phase of growth.

Read original source
SchedAug 28, 2025

8 Proven Ways to Increase Event Registration for Virtual Events

Getting people to register for an event has always been a challenge, but it’s especially tough when the event is online. With no travel commitments and fewer costs, it’s just as easy for someone to sign up as it is for them to skip.

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SchedJul 1, 2025

New and Improved Tools to Plan Better PD Days: Sched’s Q2 2025 Product Updates Are Here

Event badges 2.0 • Speaker tools • Guest checkout • Advanced feedback collection • Single Sign-On (SSO) for K-12 schools • Outcome bundles • Special pricing How Sched’s Newest Tools Help K-12 Teams Save Time and Deliver Higher-Impact Events

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Sched: Frequently Asked Questions

What is Sched?

Sched is a B2B event management platform that helps organisers run scheduling, registration, ticketing, attendee management and related event workflows.

Who uses Sched?

It is used by event organisers, conference planners, educational institutions, nonprofits, festival producers and corporate teams running in-person, virtual or hybrid events.

How does Sched make money?

Sched makes money through tiered SaaS subscriptions, attendee-volume-based pricing and add-ons such as mobile apps, enterprise features and event-related registration tooling.

Company Facts

Founded
2008
Headquarters
Atlanta, GA 30309, US
Core Segment
B2B SaaS Provider
Company Size
10–49
Official Link
sched.com