Intros.at
White-label event platform for networking, meetings, registration and analytics.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Intros.at Ltd
- Entity type
- COMPANY
- Founded
- 2016
- Headquarters
- United Kingdom
- Company size
- <10
- Market role
- B2B SaaS Provider
- Official website
- grip.events
What Intros.at does
Grip operates a vertical B2B SaaS model focused on event organisers. It provides a configurable platform that supports the event lifecycle from registration and onsite operations through networking, sponsor monetisation, and post-event analytics. The platform is deployed as a branded organiser solution, embedding Grip into event operations and attendee experiences. Value is created by improving business matching, automating meeting logistics, and giving organisers tools to sell more sponsor value and measure event ROI.
Category differentiation
Grip is an event technology and organiser software company, not a general consumer social network or a standalone ticket marketplace. It should also not be confused with unrelated products using the word 'grip' in fitness, hardware or gaming contexts.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
INTROS.AT LIMITED, trading as Grip, is a UK-based B2B software company that sells event technology to organisers of conferences, exhibitions, hosted buyer programmes, and enterprise events. Its core product is a white-label event platform covering registration, attendee engagement, AI-driven matchmaking, pre-scheduled meetings, onsite operations, sponsorship workflows, and event analytics. The attendee-facing app is part of the organiser-facing platform rather than a standalone consumer business. Grip makes money primarily by licensing its software to event organisers through SaaS-style contracts and event-based commercial arrangements. It also generates additional revenue from premium modules and managed services, including concierge support for pre-scheduled meeting programmes. The value proposition is centred on helping organisers improve networking outcomes, extend audience engagement beyond event dates, and create more monetisable sponsor and exhibitor inventory.
Company news briefing
Briefing updated:
Following its acquisition by Grip, Intros.at remains central to a strategic shift towards agentic AI in event technology. Recent developments focus on implementing practical AI blueprints to scale regional micro-events and protect market share for commercial organisers. This transition emphasises the role of autonomous AI agents in fundamentally changing how shows are planned and operated, reinforcing the company's pivot toward intelligence-led networking and management solutions.
Business model & monetisation
Grip monetises through software licensing and service revenue. Commercial mechanisms indicated in the inputs include enterprise SaaS contracts, per-event pricing, premium feature/module pricing for capabilities such as matchmaking, pre-scheduled meetings and analytics, and managed-service fees for concierge execution. The platform also supports organisers' own sponsor and exhibitor monetisation, which likely strengthens Grip's pricing power and upsell potential.
- Core event platform licensing
- Software Subscription
- Per-event deployment fees
- Software Subscription
- Premium modules such as matchmaking, meetings and analytics
- Software Subscription
- Concierge and managed execution services
- Service Fee
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Media Channel
Service
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
Explore company relationships
Questions about Intros.at
What is Grip?
Grip is a B2B event technology platform that helps organisers run registration, networking, meetings, sponsorship workflows and event analytics.
Who uses Grip?
Its direct customers are event organisers, conference producers, trade show operators, enterprise event teams and hosted buyer programme managers.
How does Grip make money?
It earns revenue from software licensing, event-based pricing, premium product modules and managed services such as concierge meeting support.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
17 publicly documented primary sources and citations linked across the market graph.
Continue your research on Intros.at
Explorer includes additional company details, a Watchlist for up to 25 companies and your personal Strategic Intelligence Agent. It monitors your market daily and delivers tailored briefings with clear strategic context whenever relevant news occurs.
Free, with no time limit.