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ExpoPlatform

B2B event software for hybrid, live and community experiences.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
EXPOPLATFORM LIMITED
Entity type
COMPANY
Founded
2013
Headquarters
28 Chesterton Road, Cambridge, England, CB4 3AZ
Company size
50–200
Market role
B2B SaaS Provider
Official website
expoplatform.com

What ExpoPlatform does

ExpoPlatform operates a B2B SaaS model centred on licensing a configurable event and community platform to professional organisers and enterprise event teams. The platform creates value by consolidating event operations, attendee networking, exhibitor workflows, content delivery and analytics into one white-label system. It is designed to support multiple event formats and to extend relationships beyond one-off events into ongoing communities, increasing account stickiness and cross-sell potential.

Category differentiation

ExpoPlatform is not an advertising platform or media owner; it is B2B event and community management software. It should be distinguished from generic marketing automation suites because its core use case is event execution, exhibitor management and attendee networking.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

ExpoPlatform is a UK-based B2B software company that provides event management software for in-person, virtual and hybrid events, alongside year-round community products. Its platform includes attendee engagement, AI-powered matchmaking, meeting scheduling, registration, analytics, exhibitor self-service tools, lead retrieval, mobile apps and community functionality. The company sells primarily to event organisers, trade show operators, associations and corporate event teams. The business makes money through SaaS licensing, with pricing structured around a core platform fee and variable charges linked to exhibitor and attendee volumes. It also generates incremental revenue from modular add-ons, enterprise customisation and ongoing subscriptions for community products. Its commercial positioning is closer to an event and community management software provider than a media, advertising or consumer platform.

Company news briefing

Briefing updated:

ExpoPlatform has expanded its executive leadership team with the appointments of Susan Merola as Chief Operating Officer, Jens Schindler as Regional Director for the DACH region, and Valentina Anastasio as Event Technology Strategist. These strategic hires, featuring senior professionals from prominent industry organisations, are intended to bolster the company's operational capacity and drive regional growth. This restructuring reflects a focus on scaling the platform’s leadership expertise to better serve its global portfolio of exhibition organisers.

Business model & monetisation

The company monetises through software subscription and platform licensing fees. Pricing is based on a core platform charge plus usage-linked variables tied to the number of exhibitors and attendees. Additional monetisation comes from modular product packages, enterprise-grade custom builds and ongoing subscriptions for year-round community deployments.

Core event platform licensing
Software Subscription
Participant-scaled pricing by exhibitors and attendees
Percentage Take-Rate
Enterprise customisation and implementation
Service Fee
Year-round community subscriptions
Software Subscription
Add-on modules for marketplaces, sponsorship and advanced features
Software Subscription

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about ExpoPlatform

What is ExpoPlatform?

ExpoPlatform is a B2B SaaS platform for managing in-person, hybrid and virtual events, plus year-round communities.

Who uses ExpoPlatform?

Its direct customers are event organisers, trade show operators, associations and corporate event teams.

How does ExpoPlatform make money?

It charges platform licensing and subscription fees, with pricing influenced by event scale, including exhibitor and attendee volumes, plus add-ons and enterprise customisation.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

21 publicly documented primary sources and citations linked across the market graph.

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