Sansan
Sansan is a japanese SaaS company for contact, invoice and contract digitisation.
Analyst Perspective
Sansan is a Japanese software company that sells cloud applications which digitise business information and operational documents into structured, searchable data. Its core enterprise products include Sansan for contact and relationship intelligence, Bill One for invoice management, and Contract One for contract digitisation and workflow management. The company also operates Eight, a consumer-facing professional networking and contact management app. The business primarily makes money through recurring SaaS subscriptions sold to enterprises, with pricing shaped by company size, usage and document digitisation volume. Its direct customers are business sales, marketing, finance, legal and procurement teams, while Eight serves individual professionals through a freemium model with paid upgrades and related services.
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Key insights about Sansan
Category Differentiation
Sansan is a Japanese enterprise software company and is not merely a business card scanning app. It should also be distinguished from pure CRM vendors because its core proposition starts with document digitisation and shared data creation rather than only pipeline management.
Sansan: About
Sansan creates value by converting paper-based or fragmented business information into centralised digital systems that enterprises can use across sales, finance and legal workflows. Its B2B products are delivered as cloud software and integrate into existing CRM, accounting and enterprise systems, which supports recurring revenue, retention and cross-sell potential. Alongside this, it runs a consumer professional networking product that uses business-card digitisation and networking features to attract individual users and monetise through premium services.
How Sansan Works & Monetises
Business model analysis and core revenue streams
The company primarily uses a SaaS subscription model for its B2B portfolio, with customised pricing based on client size, workflow scope, usage and digitisation volume. Revenue is therefore mainly recurring software income, potentially with variable usage-linked components for processed cards or invoices. Eight follows a freemium consumer model with optional paid upgrades and additional monetisation tied to networking and recruitment-related services.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
Recent Signals (Sansan)
Sansan: Frequently Asked Questions
What is Sansan?
Sansan is a Japanese software company offering cloud products for contact, invoice and contract digitisation, plus a consumer professional networking app.
Who uses Sansan?
Its main users are enterprise sales, marketing, finance, legal and procurement teams, while Eight is used by individual professionals and job seekers.
How does Sansan make money?
It mainly earns recurring subscription revenue from enterprise SaaS products, with additional income from freemium upgrades and related services in its consumer app.
Company Facts
- Founded
- 2007
- Headquarters
- Shibuya Sakura Stage 28F, 1-1 Sakuragaoka-cho, Shibuya-ku, Tokyo 150-6228, Japan
- Core Segment
- B2B SaaS Provider
- Company Size
- 1,001–5,000
- Official Link
- corp-sansan.com