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B2B Sales Engagement & Intelligence · MarTech Vendor · B2B SaaS Provider

Mobilo

Digital business card and lead capture SaaS for teams.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Lulu Systems, Inc.
Entity type
COMPANY
Founded
2019
Headquarters
1178 Broadway 3rd Fl #1021, New York, NY 10001, USA
Company size
10–49
Market cluster / sector
B2B Sales Engagement & Intelligence
Market role
MarTech Vendor · B2B SaaS Provider
Official website
mobilocard.com

What Mobilo does

Mobilo sells a software-led business networking platform that digitises contact exchange and routes captured leads into downstream business systems. Value is created by replacing paper card workflows with trackable digital profiles, automated follow-up, CRM synchronisation, and team-level administration. The model combines self-serve product adoption for individuals with subscription upsell into team and enterprise accounts, while physical NFC cards support onboarding and monetisation.

Category differentiation

Mobilo is not a mobile advertising or telecoms company. It is a B2B digital business card and lead capture software provider with related NFC hardware.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Mobilo is a US-based private software company trading under Lulu Systems, Inc. It provides digital business cards, branded landing pages, event lead capture tools, and team administration software that help professionals and organisations exchange contact details, capture leads, enrich prospect data, and sync information into CRM systems. Its product combines cloud software with NFC-enabled physical cards and QR-based sharing workflows. The company primarily serves business users, especially sales teams, marketing teams, HR teams, event exhibitors, and enterprises that need managed employee profiles and lead capture workflows. It generates revenue through a freemium-to-paid SaaS model, per-user team subscriptions, enterprise packages, and one-off hardware sales for NFC cards.

Business model & monetisation

Mobilo uses a freemium SaaS model with paid upgrades for advanced functionality, plus recurring per-user subscriptions for teams and enterprise deployments. Enterprise monetisation likely includes onboarding, administration, SSO, compliance features, and deeper integrations. In addition, the company earns one-time revenue from NFC-enabled physical business cards bundled with access to the digital platform.

Team and enterprise subscriptions
Software Subscription
Individual premium upgrades
Software Subscription
NFC physical card sales
Retail Margin
Onboarding and enterprise setup
Service Fee

Products & capabilities

No products with linked sources are available in this view.

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Competitors & alternatives

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  • Digital business cards and team contact management software.

  • NFC digital business cards with lead capture and CRM sync.

  • Digital business card and contact capture software for professionals and teams.

  • B2B SaaS for QR code management and digital business cards.

  • Enterprise software for managing in-person, virtual, and hybrid events.

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about Mobilo

What is Mobilo?

Mobilo is a digital business card and lead capture platform that helps professionals and teams share contact details, manage digital profiles, and sync leads into CRM systems.

Who uses Mobilo?

It is used by professionals, sales teams, marketers, HR teams, event exhibitors, and enterprises managing employee profiles and networking workflows.

How does Mobilo make money?

Mobilo earns revenue from freemium-to-paid software subscriptions, team and enterprise plans, and one-off sales of NFC-enabled physical cards.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

20 publicly documented primary sources and citations linked across the market graph.

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