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Reppublika Research & Analytics

Market research, panel data and ad measurement SaaS provider.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
Reppublika Research & Analytics Austria GmbH
Entity type
COMPANY
Headquarters
Austria
Company size
10–49
Market role
Agency & Consultancy
Official website
reppublikaresearch.com

What Reppublika Research & Analytics does

The company combines service revenue and software revenue. It executes bespoke research projects end to end, using its own methodologies, analysts, and panel infrastructure. It also commercialises proprietary data assets and panel access for fieldwork and audience measurement. On top of this services base, it licenses software products for campaign measurement, identity resolution, audience analytics, and panel operations, creating recurring revenue from advertisers, agencies, publishers, and research teams.

Category differentiation

This company is not a generalist management consultancy or a pure ad-tech platform. It is a research and analytics business that combines managed market research, panel data, and advertising measurement software.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Reppublika Research & Analytics is an Austrian market research and analytics company within the Tito & Friends group. It provides full-service quantitative, qualitative and behavioural research, audience measurement, panel-based fieldwork, and advanced analytics for brands, advertisers, agencies, publishers, media owners, and corporate insight teams. The company operates across Austria, Germany, Switzerland and wider Europe, supported by legal entities in Austria and Germany and a proprietary panel footprint spanning 24 European countries. The business makes money through a hybrid model of managed research engagements, panel and fieldwork access, and SaaS licensing. Its software layer includes ad and media measurement, cookieless tracking, audience building, unified identity, and panel management products such as adFX, DataPassport, and PAM. This positions the company as both a research consultancy and a provider of research-led data and measurement infrastructure for advertising and media use cases.

Business model & monetisation

Reppublika Research monetises through a hybrid model combining project-based research services and SaaS licensing. Core revenue comes from customised market research engagements priced by project scope, methodology, sample design, and geography. Additional recurring revenue comes from licensing adFX, DataPassport, PAM, and related software for campaign measurement, identity, audience analytics, and panel operations. The company also monetises proprietary panel and behavioural data assets through fieldwork fees, access fees, and measurement programmes.

Custom market research projects
Service Fee
Panel access and fieldwork services
Pay-per-Use
Campaign measurement SaaS
Software Subscription
Identity and audience analytics software
Software Subscription
Panel management software
Software Subscription

Products & capabilities

No products with linked sources are available in this view.

Programmatic stack & registry data

Registry entries and observed technical data do not establish certification, legal compliance or actual usage.

Reppublika Research and Analytics Austria GmbH

IAB vendor record: 703

Cookies declared
Yes
Non-cookie access declared
Yes
Declared purpose IDs
1, 2, 3, 4, 7, 8, 9, 10
Declared feature IDs
2, 3
Declared special purpose IDs
1
Declared special feature IDs
2

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

Careers & open positions

Open positions indexed from verified career portals and applicant tracking systems.

PositionDepartmentLocationPosted
Consultant Data & Insights(Mid-Level)Reppublika Research & Analytics Austria GmbHVienna

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Questions about Reppublika Research & Analytics

What is Reppublika Research & Analytics?

Reppublika Research & Analytics is an Austrian market research and analytics company that provides full-service research, panel data, audience measurement, and ad measurement software.

Who uses Reppublika Research & Analytics?

Its customers are brands, advertisers, agencies, publishers, media owners, corporate insight teams, and market research organisations.

How does Reppublika Research & Analytics make money?

It earns revenue from bespoke research projects, panel and fieldwork access, and recurring SaaS licences for measurement, identity, and panel management tools.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

14 publicly documented primary sources and citations linked across the market graph.

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