Refiner
In-app survey SaaS for product and customer teams.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Refiner SAS
- Entity type
- COMPANY
- Founded
- 2019
- Headquarters
- France
- Company size
- <10
- Market role
- Media Sales House
- Official website
- refiner.io
What Refiner does
Refiner operates a focused B2B SaaS model. It provides a proprietary cloud platform for collecting and analysing in-app customer feedback in web and mobile products, then integrates that data into adjacent business systems. The product creates value by helping software companies capture contextual user sentiment inside the product experience, segment respondents, and operationalise insights across product, customer success and marketing teams. Revenue scales with customer usage, making the commercial model align with the customer’s own application growth.
Category differentiation
Refiner is a B2B in-app survey and customer feedback software company, not an oil refining business or a generalist consumer survey panel. It is distinct from broader product analytics suites because its core function is embedded microsurveys and feedback capture.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Refiner SAS is a French B2B software company that sells in-app survey and customer feedback software for web and mobile application companies. Its platform enables product, customer experience and marketing teams to collect contextual feedback through embedded surveys, mobile SDKs and hosted links, then analyse responses through dashboards, segmentation and AI-powered tagging. It primarily serves SaaS, fintech, edtech and marketplace businesses. The company generates revenue through subscription software pricing based mainly on Monthly Active Users rather than per-response charges. Its value proposition is centred on native in-app deployment, unlimited survey responses and integrations with customer data, analytics and CRM tools such as Segment, Amplitude, HubSpot and Salesforce, allowing survey data to feed directly into broader product and lifecycle workflows.
Business model & monetisation
Refiner monetises through recurring SaaS subscriptions priced primarily by Monthly Active Users. The platform includes unlimited survey responses rather than charging per response, which supports continuous feedback collection and reduces marginal survey cost for customers. Higher-value tiers are driven by greater usage volume, broader deployment needs, and access to integrations and advanced capabilities such as analytics, segmentation and AI tagging.
- Core platform subscriptions
- Software Subscription
- Usage expansion via higher MAU tiers
- Pay-per-Use
- Premium functionality and integration access
- Software Subscription
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Refiner
What is Refiner?
Refiner is a B2B SaaS platform for running in-app surveys and collecting customer feedback across web and mobile applications.
Who uses Refiner?
Product, customer success, CX and marketing teams at SaaS, fintech, edtech and digital product companies use Refiner.
How does Refiner make money?
Refiner makes money through recurring SaaS subscriptions priced mainly by Monthly Active Users, with usage-based tier expansion and feature-driven upgrades.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
17 publicly documented primary sources and citations linked across the market graph.
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