Proxi.cloud
Proxi.cloud is a location intelligence and retail media platform for offline attribution.
Proxi.cloud operates in the AdTech Vendor segment.
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Distinction
proxi.cloud is not a general cloud infrastructure provider. It is a B2B location intelligence, retail media and offline attribution platform focused on advertising and analytics use cases.
- Founded
- 2015
- Headquarters
- ul. Dąbrowskiego 79A, X piętro, 60-529 Poznań
- Core Segment
- AdTech Vendor
- Company Size
- 10–49
- Official Links
- Website
- Verified
- 2026-04-22
Key insights about Proxi.cloud
Proxi.cloud: About
The company operates a B2B data-driven adtech model. It gathers and processes anonymised real-world location and partner purchase signals, turns them into audience and measurement products, and sells those capabilities through software access and campaign execution. Value is created by helping advertisers and retailers improve targeting, prove incremental store visits or sales impact, and optimise media based on observed offline behaviour rather than modelled assumptions.
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Proxi.cloud: Market Position
proxi.cloud is a Polish adtech and analytics company that provides location intelligence, offline attribution and retail media activation products to business customers. Its platform uses anonymised geofencing, Wi‑Fi, Bluetooth and partner purchase data to analyse real-world consumer behaviour, build audience segments, execute campaigns and measure outcomes such as store visits, reach and sales impact.
The company sells to retailers, FMCG brands, automotive and fuel operators, advertisers and media agencies. It generates revenue through SaaS-style access to analytics products, data-driven campaign activation and measurement services, and commercial use of proprietary location and purchase datasets embedded in its products. As of 2025, the company is part of Grupa Blix.
Proxi.cloud: Frequently Asked Questions
What is proxi.cloud?
proxi.cloud is a Polish B2B adtech and analytics company that uses anonymised location and purchase data for audience targeting, retail media and offline attribution.
Who uses proxi.cloud?
Its customers are retailers, FMCG brands, advertisers, media agencies, fuel and automotive operators, and retail media teams that need measurable store and sales outcomes.
How does proxi.cloud make money?
It makes money through software access, data-enabled analytics, campaign activation fees and related implementation or managed service work.
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