onlineumfragen.com
onlineumfragen.com is a b2B survey software and feedback analytics platform.
Analyst Perspective
onlineumfragen.com is a Swiss B2B survey and feedback software provider operating a proprietary platform for creating, distributing and analysing online questionnaires. Its product suite covers core survey authoring, customer satisfaction and NPS measurement, employee pulse surveys, reporting dashboards, qualitative text analysis and respondent panel access. The business serves market researchers, customer experience teams, HR departments, enterprises, agencies and academic users. The company primarily makes money from recurring software subscriptions, usage-based survey pricing and paid add-on modules, with additional revenue from managed services such as panel recruitment and full-service survey execution. Based on the product evidence, it is positioned as an end-to-end survey and insight platform rather than a broad marketing cloud or consumer-facing app.
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Key insights about onlineumfragen.com
Category Differentiation
This is a B2B survey and feedback software provider, not a consumer survey rewards site or a general-purpose email marketing platform. It is closer to enterprise survey and insight tooling than to adtech or media businesses.
onlineumfragen.com: About
The company operates a proprietary B2B SaaS model centred on survey creation and analytics. Customers license the core platform and can extend it with specialised modules for CSAT, NPS, employee engagement, dashboards, qualitative text analysis and email-embedded survey workflows. Beyond software, the company also captures service revenue from panel recruitment, consulting and full-service research delivery, creating a blended software-plus-services model.
How onlineumfragen.com Works & Monetises
Business model analysis and core revenue streams
Monetisation is primarily based on SaaS subscriptions and modular paid add-ons layered onto the core survey platform. The evidence suggests flexible billing, including usage-based or response-based pricing for survey deployment, annual subscription fees for specialised analytics modules, and separate pricing for dashboarding and reporting layers. The company also generates non-software revenue from project-based consulting, full-service survey execution and managed panel recruitment.
Revenue Channels
Products & Services in Categories
Verified structural categorizations from the graph
Recent Signals (onlineumfragen.com)
Company Leadership Changes
Raffael Meier is now listed as CEO/CTO, and Kathrin Staub as CFO/CMO, indicating a clear leadership structure with defined roles.
Read original sourceDatenqualität erhöhen: Was Fische mit Aufmerksamkeits-Checks in Onlineumfragen zu tun haben.
Onlineumfragen werfen spezifische Fragen zur Datenqualität auf. Unter anderem wegen des Risikos, dass Fragebögen mit geringem Involvement ausgefüllt werden. Wir diskutieren technische und psychologische Massnahmen, welche die Aufmerksamkeit von Teilnehmenden identifizieren oder fördern und die Datenqualität verbessern.
Read original sourceonlineumfragen.com: Frequently Asked Questions
What is onlineumfragen.com?
onlineumfragen.com is a Swiss B2B software provider offering online survey, feedback measurement and reporting tools for enterprises, researchers and institutions.
Who uses onlineumfragen.com?
Its users include market research teams, customer experience departments, HR teams, agencies, academic researchers and enterprises running structured feedback programmes.
How does onlineumfragen.com make money?
It earns revenue through software subscriptions, paid modules, usage-based survey pricing and managed services such as panel recruitment and full-service survey delivery.
Company Facts
- Founded
- 1999
- Headquarters
- Micropark, Industriestrasse 23, 6055 Alpnach
- Core Segment
- B2B SaaS Provider
- Company Size
- <10
- Official Link
- onlineumfragen.com