Mapsted
Indoor positioning and wayfinding software for enterprise venues.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Mapsted Corp.
- Entity type
- COMPANY
- Founded
- 2014
- Headquarters
- 200 Matheson Blvd. West, Suite 200, Mississauga, Ontario, Canada
- Company size
- 50–200
- Market role
- AdTech Vendor
- Official website
- mapsted.com
What Mapsted does
Mapsted operates a B2B software model built around proprietary indoor positioning and mapping technology. It creates value by helping venue operators and their development partners deploy navigation, mapping, analytics and engagement capabilities without installing external positioning hardware. Revenue is generated through platform licensing, SDK access, implementation-led enterprise contracts and add-on modules such as analytics and location marketing.
Category differentiation
Mapsted is not a consumer maps app or a general-purpose advertising platform. It is a B2B indoor positioning and venue intelligence software provider for enterprise deployments.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Mapsted is a Canadian B2B software company that provides indoor positioning, digital mapping, navigation and location analytics technology for large physical venues. Its products are sold as SDKs and software platforms that let enterprises and developers add indoor wayfinding, real-time tracking, offline maps, behavioural analytics and location-triggered messaging to mobile, web and kiosk applications. The company makes money through enterprise SaaS and licensing agreements, with modular upsells for analytics and location marketing. Its direct customers are businesses and developers building venue experiences for environments such as airports, hospitals, campuses, malls and retail locations rather than end consumers.
Business model & monetisation
The company uses a B2B SaaS and licensing model. Core monetisation comes from enterprise licences for the indoor navigation SDK and mapping platform, with pricing shaped by deployment scope, venue footprint, usage and integration complexity. Additional revenue is generated from modular add-ons such as location analytics and location marketing, as well as custom enterprise implementations and pilot projects.
- Indoor positioning SDK licensing
- Software Subscription
- Indoor maps platform
- Software Subscription
- Location analytics module
- Software Subscription
- Location marketing module
- Software Subscription
- Custom deployment and pilot implementation work
- Service Fee
Products & capabilities
No products with linked sources are available in this view.
Products & market categories
Media Channel
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
No sufficiently sourced and dated signals are available for this view.
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Questions about Mapsted
What is Mapsted?
Mapsted is a Canadian B2B software company that provides indoor positioning, wayfinding, digital mapping and location analytics technology for large venues.
Who uses Mapsted?
Its users are enterprises, venue operators, developers and solution integrators serving places such as airports, hospitals, campuses, retail centres and other complex indoor environments.
How does Mapsted make money?
It makes money through enterprise software licensing, SaaS subscriptions, add-on modules such as analytics and location marketing, and related implementation work.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
18 publicly documented primary sources and citations linked across the market graph.
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