COMPANY

Mapsted

Mapsted is a indoor positioning and wayfinding software for enterprise venues.

Mapsted operates in the AdTech Vendor segment.

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Distinction

Mapsted is not a consumer maps app or a general-purpose advertising platform. It is a B2B indoor positioning and venue intelligence software provider for enterprise deployments.

Founded
2014
Headquarters
200 Matheson Blvd. West, Suite 200, Mississauga, Ontario, Canada
Core Segment
AdTech Vendor
Company Size
50–200
Official Links
Website
Verified
2026-04-23

Mapsted: About

Mapsted operates a B2B software model built around proprietary indoor positioning and mapping technology. It creates value by helping venue operators and their development partners deploy navigation, mapping, analytics and engagement capabilities without installing external positioning hardware. Revenue is generated through platform licensing, SDK access, implementation-led enterprise contracts and add-on modules such as analytics and location marketing.

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Mapsted: Market Position

Mapsted is a Canadian B2B software company that provides indoor positioning, digital mapping, navigation and location analytics technology for large physical venues. Its products are sold as SDKs and software platforms that let enterprises and developers add indoor wayfinding, real-time tracking, offline maps, behavioural analytics and location-triggered messaging to mobile, web and kiosk applications.

The company makes money through enterprise SaaS and licensing agreements, with modular upsells for analytics and location marketing. Its direct customers are businesses and developers building venue experiences for environments such as airports, hospitals, campuses, malls and retail locations rather than end consumers.

Mapsted: Key Competitors & Alternatives

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Mapsted: Frequently Asked Questions

What is Mapsted?

Mapsted is a Canadian B2B software company that provides indoor positioning, wayfinding, digital mapping and location analytics technology for large venues.

Who uses Mapsted?

Its users are enterprises, venue operators, developers and solution integrators serving places such as airports, hospitals, campuses, retail centres and other complex indoor environments.

How does Mapsted make money?

It makes money through enterprise software licensing, SaaS subscriptions, add-on modules such as analytics and location marketing, and related implementation work.

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