Hoppr

Hoppr operates a hybrid adtech and media monetisation model. It provides infrastructure to TV operators and broadcasters for ad delivery and inventory activation, packages deterministic audience data and measurement capabilities into a platform layer, and also sells or manages addressable TV campaigns for advertisers and agencies. Value is created by turning operator TV environments into addressable advertising inventory, improving targeting and frequency control, and linking those capabilities to media demand from brands and agencies.

Hoppr is an Australian connected TV advertising technology company that provides software and monetisation services for television operators, broadcasters, advertisers and media agencies. Its product set spans a CTV ad delivery platform, an audience intelligence and activation platform, and managed addressable TV campaign execution. The company’s core proposition is enabling targeted advertising across live TV, catch-up, VOD, apps and TV interface surfaces using client-side overlay technology and operator-level viewing data.

Hoppr makes money through a hybrid model of SaaS-style platform access, media activation and advertising revenue share. For operators and broadcasters, it helps unlock monetisation from previously underused TV surfaces without hardware replacement. For advertisers and agencies, it sells access to premium CTV inventory, audience targeting, campaign execution and measurement. Its customers are directly paying businesses rather than consumers.