Heroiks

French agency group combining media services with proprietary analytics tools.

Available information varies by company and source.

Profile record updated:

Company facts

Official name
HEROIKS
Entity type
COMPANY
Founded
2005
Headquarters
68 Rue Marjolin, 92300 Levallois-Perret, France
Company size
201–500
Market role
Agency & Consultancy
Official website
heroiks.com

What Heroiks does

Heroiks operates a hybrid agency-and-software model. It delivers fee-based marketing and communications services to advertiser clients while using proprietary measurement and decision platforms to improve campaign planning, reporting and optimisation. This creates value by combining strategic advisory, execution, media buying and creative delivery with in-house analytics that can deepen client relationships and support higher-value engagements.

Category differentiation

Heroiks is a communications and media agency group with proprietary analytics tools; it is not a standalone pure-play software vendor or a consumer media platform. It should be distinguished from larger global holding-company agencies and from independent point-solution MMM vendors.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Heroiks is a French communications and media agency group that provides managed services across consulting, media planning and buying, creative production, performance marketing, tech and data, and events. In addition to agency services, it operates proprietary analytics products including Heroiks Live, MMM Live, leadsMonitor and Search Dependence Index, which support campaign monitoring, marketing mix modelling, TV effectiveness analysis and search dependency diagnostics.

Business model & monetisation

Heroiks primarily earns revenue through managed service fees, including consulting fees, media planning and buying fees, creative production project fees, event production fees and performance marketing service fees. It likely also captures media-related margin or trading income on media buying and negotiated placements. Its proprietary platforms function as embedded SaaS-like tools that support client retention, premium reporting and potentially subscription or bundled platform revenue within broader agency contracts.

Agency retainers and managed marketing services
Service Fee
Media planning, buying and negotiated media income
Media Arbitrage
Creative production and campaign projects
Service Fee
Consulting and transformation engagements
Service Fee
Proprietary analytics platform access or bundled software value
Software Subscription

Products & capabilities

No products with linked sources are available in this view.

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about Heroiks

What is Heroiks?

Heroiks is a French communications group that provides consulting, media, creative, performance marketing, events and proprietary marketing analytics tools.

Who uses Heroiks?

Its customers are mainly advertiser organisations, including brand marketers, media teams, performance marketers, analysts and marketing leadership.

How does Heroiks make money?

It makes money through agency service fees, media buying-related income, project work in creative and events, and potentially bundled or subscription-style revenue from proprietary analytics tools.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

17 publicly documented primary sources and citations linked across the market graph.

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