CND Motion Media

CND Motion Media operates a specialised B2B analytics model centred on proprietary TV attribution software. It captures TV spot exposure data, links that exposure to web and app behaviour, and delivers reporting, modelling and forecasting that help advertisers and agencies assess campaign performance. Value is created through a combination of software-based measurement infrastructure and hands-on analytical support for campaign evaluation and optimisation.

CND Motion Media is a Germany-based B2B measurement software and analytics provider focused on making TV advertising measurable for digital-first brands and media agencies. Its core offering combines second-level TV spot detection with web and app tracking, attribution modelling, forecasting and reporting to quantify the direct and indirect effects of linear TV, addressable TV and connected TV campaigns on digital outcomes such as visits, leads and orders.

The company appears to generate revenue through a hybrid model of software access and managed analytics services. Its customers are advertisers and media agencies that need performance visibility across TV and digital channels, particularly for DRTV and brand performance campaigns. The company creates value by translating broadcast and streaming exposure into attributable business outcomes, helping clients optimise media allocation and campaign effectiveness.