buywith

The company operates a B2B software platform that enables online retailers and brands to add live shopping, 1:1 video consultations and shoppable video content to their existing e‑commerce environments. Value is created by shortening the path from product discovery to purchase and by increasing conversion rates and average order value through interactive video-based shopping experiences. A creator marketplace component adds value by helping brands source and manage hosts and influencers for live events, while analytics and replays extend the revenue impact beyond the live session. The Shopify app distribution channel lowers implementation friction for merchants and supports scale across many small and mid-sized stores, while larger brands can adopt the platform through more customised enterprise deployments.

buywith.com is a privately held live commerce and shoppable video platform founded in 2018 and operating globally from the United States. It provides software that lets e‑commerce brands and retailers run live shopping events, 1:1 video shopping sessions and shoppable video experiences, including a Shopify app for direct integration with online stores. The platform includes a creator marketplace to connect brands with influencers or hosts for live sessions.

The company generates revenue primarily through software subscriptions and usage-based fees for its live shopping and shoppable video tooling, alongside potential service fees tied to creator campaigns. Its customers are brands, retailers, marketplaces and Shopify merchants that want to increase conversion and average order value from their e‑commerce sites by embedding live and video commerce into existing customer journeys.