Adtelligent
Programmatic ad tech stack for buyers, publishers and retailers.
Available information varies by company and source.
Profile record updated:
Company facts
- Official name
- Adtelligent Inc.
- Entity type
- COMPANY
- Founded
- 2008
- Company size
- 50–200
- Market role
- AdTech Vendor
- Official website
- adtelligent.com
What Adtelligent does
Adtelligent operates a B2B ad technology model built around proprietary programmatic infrastructure. It creates value by enabling advertisers and agencies to buy media, publishers to monetise inventory, and retailers to build media networks using software and managed platform access. The business combines licensable software modules with transaction-linked monetisation, allowing it to earn from both platform usage and media flow across its ecosystem.
Category differentiation
Adtelligent is an ad technology infrastructure provider, not a marketing agency or a consumer media brand. It should be distinguished from single-function DSPs or SSPs because it operates across buy-side, sell-side, video monetisation and retail media products.
Strategic context
AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.
Adtelligent is an ad technology company that provides programmatic infrastructure for both advertisers and publishers. Its product set spans a demand-side platform, white-label DSP software, supply-side platform, header bidding wrapper, ad network, server-side video ad insertion, retail media technology, video monetisation tools, and diagnostics for video ad delivery. The company generates revenue from SaaS licensing, white-label platform fees, implementation and recurring platform charges, and transaction-based monetisation linked to media trading and network activity. Its customers are businesses rather than consumers: advertisers, agencies, ad tech companies, publishers, broadcasters, streaming platforms, retailers, commerce platforms, and ad operations teams. Strategically, Adtelligent sits between pure point-solution vendors and broader full-stack ad tech providers, using integrated supply, demand, and monetisation products to serve multiple sides of the digital advertising market.
Company news briefing
Briefing updated:
Adtelligent has updated its platform and website legal terms to align with emerging EU artificial intelligence regulations. Building on its established retail media platform and programmatic capabilities, the company participated in DMEXCO 2026, highlighting industry trends around scaling intelligence and operational value in ad tech. The firm continues to be recognized for its growth driven by server-side SSP migration, SSAI for OTT, and in-house DSP development.
Business model & monetisation
Adtelligent monetises through a mixed model of SaaS and platform licensing, white-label infrastructure fees, recurring subscriptions, setup and integration charges, and transaction-linked take rates on programmatic media activity. Its DSP Suite and related enterprise infrastructure appear to follow custom-priced licensing with API access and modular deployment, while its ad network and marketplace activities likely generate margin or take-rate revenue from matched supply and demand. Additional revenue comes from monetisation technology sold to publishers, broadcasters and retailers, including SSP, header bidding, SSAI, video monetisation and retail media platform components.
- White-label DSP and platform licensing
- Software Subscription
- SSP and publisher monetisation software
- Software Subscription
- Programmatic ad network activity
- Percentage Take-Rate
- Retail media infrastructure
- Software Subscription
- Implementation, setup and custom adapters
- Service Fee
Products & capabilities
No products with linked sources are available in this view.
Programmatic stack & registry data
Registry entries and observed technical data do not establish certification, legal compliance or actual usage.
Adtelligent Inc.
IAB vendor record: 410
- Cookies declared
- Yes
- Non-cookie access declared
- Yes
- Declared purpose IDs
- 1, 2, 7
- Declared feature IDs
- 3
- Declared special purpose IDs
- 1, 2, 3
- Indexed sellers.json entries
- 502 · adtelligent.com
Products & market categories
Technology
Media Channel
Subsidiaries & acquisitions
- Bidmatic
Programmatic monetisation and buying infrastructure for publishers and advertisers.
Recent recorded signals
Dates refer to the source publication. Older entries are historical context, not evidence of a new event.
Adtelligent Aligns Platform Terms with EU AI Rules
Recorded impact score: 3/5
Adtelligent Group today announced updates to its Legal Terms for its website and platform, reflecting the evolving regul...
Careers & open positions
Open positions indexed from verified career portals and applicant tracking systems.
| Position | Department | Location | Posted |
|---|---|---|---|
| Journalist/Editor (Part-time)(Mid-Level) | Management | Remote | |
| Inbound Support Specialist(Junior) | Management | Remote | |
| Senior DevOps / SRE(Senior) | Developers | Remote | |
| Senior Sales Manager (SSP)(Senior) | Management | Remote | |
| PPC Lead/Head of PPC(Lead) | Management | Remote |
Explore company relationships
Questions about Adtelligent
What is Adtelligent?
Adtelligent is a B2B ad technology company offering programmatic buying, publisher monetisation, video ad delivery and retail media infrastructure.
Who uses Adtelligent?
Its users include advertisers, agencies, publishers, broadcasters, streaming platforms, retailers, ad tech companies and ad operations teams.
How does Adtelligent make money?
It earns revenue from SaaS licensing, white-label platform fees, setup charges and transaction-linked monetisation from programmatic media activity.
Sources & coverage
This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.
15 publicly documented primary sources and citations linked across the market graph.
Continue your research on Adtelligent
Explorer includes additional company details, a Watchlist for up to 25 companies and your personal Strategic Intelligence Agent. It monitors your market daily and delivers tailored briefings with clear strategic context whenever relevant news occurs.
Free, with no time limit.