Adrequest

Adrequest is a publisher-facing advertising technology company focused on video monetisation. Its core product is a proprietary supply-side platform that helps online publishers, media owners and website operators monetise web and in-app inventory through pre-roll and in-article video advertising, with an integrated player, analytics, reporting and payout management. The company makes money through a percentage take-rate on advertising revenue generated from publisher inventory. Its value proposition is concentrated on connecting publishers to multiple demand sources, improving fill rates and simplifying operational workflows through lightweight integration and a central administrative interface. The available evidence supports the product position clearly, but corporate identity data remains incomplete and there is a contradiction between the live website and an inactive cited legal entity.