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Adrequest

Video SSP for publisher monetisation across web and apps.

Available information varies by company and source.

Profile record updated:

Company facts

Entity type
COMPANY
Headquarters
Netherlands
Market role
AdTech Vendor
Official website
adrequest.com

What Adrequest does

Adrequest runs a B2B adtech platform model centred on supply-side publisher monetisation. It integrates with publisher inventory, serves video ad formats, aggregates advertiser and programmatic demand, and captures a share of media spend flowing through the platform. Value is created by improving fill rates, simplifying integration, providing reporting and payout administration, and packaging publisher inventory into a monetisable video supply stream.

Category differentiation

Adrequest is a publisher monetisation adtech platform, not a media agency or consumer video publisher. It is specifically an SSP-style video advertising system for publisher inventory.

Strategic context

AI-supported assessment from the existing company research; distinguish interpretation from sourced facts.

Adrequest is a publisher-facing advertising technology company focused on video monetisation. Its core product is a proprietary supply-side platform that helps online publishers, media owners and website operators monetise web and in-app inventory through pre-roll and in-article video advertising, with an integrated player, analytics, reporting and payout management. The company makes money through a percentage take-rate on advertising revenue generated from publisher inventory. Its value proposition is concentrated on connecting publishers to multiple demand sources, improving fill rates and simplifying operational workflows through lightweight integration and a central administrative interface. The available evidence supports the product position clearly, but corporate identity data remains incomplete and there is a contradiction between the live website and an inactive cited legal entity.

Business model & monetisation

Adrequest monetises primarily through a percentage take-rate on ad revenue transacted through its supply-side platform. The platform aggregates demand from premium partners and programmatic buyers, serves publisher video inventory, and retains a margin from filled impressions. Any ancillary value drivers include operational services embedded in onboarding, reporting and payout management rather than separate consumer-facing fees.

Publisher video inventory monetisation
Percentage take-rate on advertising revenue
Platform access and operational tooling
Bundled service within monetisation relationship

Products & capabilities

No products with linked sources are available in this view.

Products & market categories

Recent recorded signals

Dates refer to the source publication. Older entries are historical context, not evidence of a new event.

No sufficiently sourced and dated signals are available for this view.

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Questions about Adrequest

What is Adrequest?

Adrequest is a publisher-focused video advertising platform that functions as a supply-side monetisation system for web and app inventory.

Who uses Adrequest?

Online publishers, media owners and website operators use Adrequest to monetise digital inventory with pre-roll and in-article video ads.

How does Adrequest make money?

Adrequest makes money by taking a share of advertising revenue generated from publisher inventory sold through its platform.

Sources & coverage

This profile uses public, official and technically observable information. Missing information does not prove that a product or relationship does not exist. The list below does not imply that every profile statement has been verified.

7 publicly documented primary sources and citations linked across the market graph.

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